Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of Virginia
Skills you'll gain: Agile Product Development, User Story, Design Thinking, Agile Methodology, Agile Software Development, Product Design, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Software Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Planning, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building, Leadership
Beginner · Course · 1 - 3 Months
Emory University
Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Financial Forecasting, Business Valuation, Equities, Financial Modeling, Financial Analysis, Finance, Cash Flows, Investment Banking, Accounting, Capital Markets
Intermediate · Guided Project · Less Than 2 Hours

Universiteit Leiden
Skills you'll gain: Public Safety and National Security, Research, Research Methodologies, Policy Analysis, Media and Communications, Crisis Intervention, World History, International Relations, Political Sciences, Public Policies, Trend Analysis, Social Impact, Psychology, Case Studies
Beginner · Course · 1 - 3 Months

Yale University
Skills you'll gain: Crisis Management, Financial Policy, Mortgage Loans, Financial Regulation, Public Policies, Credit Risk, Risk Management Framework, Financial Market, Consumer Lending, International Finance, Banking, Financial Analysis, Economics, Market Dynamics
Mixed · Course · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Google Gemini, ChatGPT, Responsible AI, Content Creation, Digital Marketing, Marketing Strategies, Keyword Research, Generative AI, Search Engine Optimization, Podcasting, Social Media Content, Email Marketing, Copywriting, Target Audience
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Product Management, Technical Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis, B2B Sales
Beginner · Course · 1 - 4 Weeks
University of California San Diego
Skills you'll gain: Interaction Design, Usability, Human Centered Design, Mockups, Storyboarding, User Experience Design, Design Thinking, Prototyping, User Interface (UI) Design, User Research, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Interviewing Skills, Professional Networking, Presentations, LinkedIn, Cybersecurity, Applicant Tracking Systems, Market Research, Social Media, Business Research, Recruitment, Portfolio Management, Job Analysis, Negotiation, Writing, Compensation Strategy, Recruitment Strategies, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Ideation, Adobe Firefly, Target Audience, Creative Problem-Solving, Conceptual Design, Creative Thinking, Brainstorming, Creativity, Communication, Design Thinking, Adobe Express, Visual Design, Storyboarding, Entrepreneurship, Value Propositions, Generative AI, Prototyping, Problem Solving, Adobe Creative Cloud, Market Opportunities
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Spatial Analysis, Neurology, Human Learning, Psychology, Computational Thinking, Visual Impairment Education, Experimentation, Anatomy, Laboratory Research, Physiology, Biology, Magnetic Resonance Imaging
Beginner · Course · 1 - 3 Months