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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Agile Meets Design Thinking

    Skills you'll gain: Agile Product Development, User Story, Design Thinking, Agile Methodology, Agile Software Development, Product Design, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Foundations & Stakeholder Collaboration

    Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Planning, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    349 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Discounted Cash Flow Modeling

    Skills you'll gain: Financial Forecasting, Business Valuation, Equities, Financial Modeling, Financial Analysis, Finance, Cash Flows, Investment Banking, Accounting, Capital Markets

    4.3
    Rating, 4.3 out of 5 stars
    ·
    812 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Terrorism and Counterterrorism: Comparing Theory and Practice

    Skills you'll gain: Public Safety and National Security, Research, Research Methodologies, Policy Analysis, Media and Communications, Crisis Intervention, World History, International Relations, Political Sciences, Public Policies, Trend Analysis, Social Impact, Psychology, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    The Global Financial Crisis

    Skills you'll gain: Crisis Management, Financial Policy, Mortgage Loans, Financial Regulation, Public Policies, Credit Risk, Risk Management Framework, Financial Market, Consumer Lending, International Finance, Banking, Financial Analysis, Economics, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Mixed · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Master AI for Digital Marketing & Content Creation

    Skills you'll gain: Prompt Engineering, Google Gemini, ChatGPT, Responsible AI, Content Creation, Digital Marketing, Marketing Strategies, Keyword Research, Generative AI, Search Engine Optimization, Podcasting, Social Media Content, Email Marketing, Copywriting, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Technical Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    815 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Human-Centered Design: an Introduction

    Skills you'll gain: Interaction Design, Usability, Human Centered Design, Mockups, Storyboarding, User Experience Design, Design Thinking, Prototyping, User Interface (UI) Design, User Research, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Cybersecurity Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Presentations, LinkedIn, Cybersecurity, Applicant Tracking Systems, Market Research, Social Media, Business Research, Recruitment, Portfolio Management, Job Analysis, Negotiation, Writing, Compensation Strategy, Recruitment Strategies, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    111 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    A

    Adobe

    Build Creative Concepts for Real Projects

    Skills you'll gain: Ideation, Adobe Firefly, Target Audience, Creative Problem-Solving, Conceptual Design, Creative Thinking, Brainstorming, Creativity, Communication, Design Thinking, Adobe Express, Visual Design, Storyboarding, Entrepreneurship, Value Propositions, Generative AI, Prototyping, Problem Solving, Adobe Creative Cloud, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    The Brain and Space

    Skills you'll gain: Spatial Analysis, Neurology, Human Learning, Psychology, Computational Thinking, Visual Impairment Education, Experimentation, Anatomy, Laboratory Research, Physiology, Biology, Magnetic Resonance Imaging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    655 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Agile Meets Design Thinking: University of Virginia
  • Product Management: Foundations & Stakeholder Collaboration: SkillUp
  • Introduction to Social Media Analytics: Emory University
  • Discounted Cash Flow Modeling: Coursera
  • Terrorism and Counterterrorism: Comparing Theory and Practice: Universiteit Leiden
  • The Global Financial Crisis: Yale University
  • Master AI for Digital Marketing & Content Creation: LearnKartS
  • The Business of Product Management I: Advancing Women in Tech
  • Human-Centered Design: an Introduction: University of California San Diego
  • Cybersecurity Job Search, Resume, and Interview Prep: IBM

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