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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Social Content Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Advanced Digital Marketing

    Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Customer Engagement, Marketing Effectiveness, Digital Marketing, Social Media Campaigns, Business-To-Consumer, Cross-Channel Marketing, AI Personalization, Data Ethics, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Strategic Marketing, Digital Media Strategy, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo hacer publicidad en instagram

    Skills you'll gain: Instagram, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Social Media Content, Digital Advertising, Marketing Materials, E-Commerce, Customer Engagement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    43 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Hotel Digital Marketing and Social Media Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Search Engine Optimization, Social Media Strategy, Content Marketing, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Instagram, Return On Investment, Customer Engagement

    3.8
    Rating, 3.8 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Transform Engagement into Customers

    Skills you'll gain: Social Media, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción al Marketing de Redes Sociales con Visme

    Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Social Media Storytelling: Videos for Instagram & YouTube

    Skills you'll gain: Video Editing, Storyboarding, Storytelling, Video Production, Instagram, Content Creation, Cinematography, Media Production, TikTok, Driving engagement, Writing, Planning, Creativity

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Listening and Engagement on Social Media

    Skills you'll gain: Relationship Building, User Feedback, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Gemini for Beginners: Develop a Social Media Marketing Plan

    Skills you'll gain: Timelines, Google Gemini, Calendar Management, Organizational Skills, Scheduling, Google Sheets, Project Management Software, Spreadsheet Software, Social Media Marketing, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Social Media Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement, Information Privacy

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Social Media and Social Content Strategy: Digital Marketing Institute
  • Advanced Digital Marketing: University of Maryland, College Park
  • Engagement & Nurture Marketing Strategies: Northwestern University
  • Cómo hacer publicidad en instagram: Coursera
  • Introduction to Social Media Analytics: Emory University
  • Hotel Digital Marketing and Social Media Strategy: Starweaver
  • Transform Engagement into Customers: Google
  • Introducción al Marketing de Redes Sociales con Visme: Coursera
  • Social Media Storytelling: Videos for Instagram & YouTube: Skillshare
  • Listening and Engagement on Social Media: Google

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