Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

University of Pennsylvania
Skills you'll gain: People Analytics, Descriptive Analytics, Financial Statement Analysis, Business Analytics, Data-Driven Decision-Making, Customer Analysis, Human Capital, Human Resource Strategy, Financial Analysis, Marketing Analytics, Analytics, Operational Efficiency, Predictive Analytics, Customer Insights, Financial Data, Operational Analysis, Peer Review, Human Resources, Business Operations, Process Optimization
Beginner · Specialization · 3 - 6 Months
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Presentations, Promotional Materials, Sustainability Reporting, Content Creation, Video Production, Social Media Marketing, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: ChatGPT, Market Research, Marketing, Prompt Engineering, Language Interpretation, Translation, and Studies, Generative AI, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing
Intermediate · Guided Project · Less Than 2 Hours
University of Colorado Boulder
Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Contextual Advertising, Pay Per Click Advertising, Google Ads, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Customer Data Management, A/B Testing, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Graphic and Visual Design, Graphic Design, Graphics Software, Graphical Tools, Animations, Content Creation, Social Media, Collaborative Software, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe Express, Adobe Firefly, Design, Adobe Creative Cloud, Visual Design, Workflow Management, Design Elements And Principles, Graphic Design, Layout Design, Graphic and Visual Design, Collaborative Software, Photo Editing, Editing, Typography, Content Creation, Branding, Generative AI, AI Personalization, Social Media Strategy
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Wireframing, Responsive Web Design, HTML and CSS, Web Content Accessibility Guidelines, Cascading Style Sheets (CSS), Web Design, Hypertext Markup Language (HTML), Browser Compatibility, Bootstrap (Front-End Framework), Web Design and Development, Javascript, Front-End Web Development, User Interface (UI), Verification And Validation, Web Development, Interactive Design, Usability, Event-Driven Programming, Web Development Tools, Data Structures
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: AI Product Strategy, Generative AI Agents, Presentations, Product Demonstration, Prompt Engineering Tools, Generative AI, Storytelling, Brand Strategy, Responsible AI, Data Ethics, Branding, Proposal Development, Brand Management, Visual Design, Content Creation, Graphic Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)
Beginner · Professional Certificate · 3 - 6 Months

LearnQuest
Skills you'll gain: Lead Generation, Persona Development, Target Audience, Global Marketing, Storytelling, Sales, Social Media Marketing, Sales Strategy, Social Media, Customer Engagement, Customer Relationship Building, Professional Networking, LinkedIn, Cultural Diversity
Mixed · Course · 1 - 4 Weeks