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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    LearnQuest

    Automate Data Analysis and BI with No-Code AI

    Skills you'll gain: Predictive Modeling, Data Visualization, Data Presentation, Data-Driven Decision-Making, Advanced Analytics, Business Analytics, AI Enablement, Business Reporting, Global Marketing, User Feedback, Regional Sales, Presentations, Key Performance Indicators (KPIs), Law, Regulation, and Compliance

    Beginner · Course · 1 - 4 Weeks

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    Michigan State University

    How to Start Your Own Business

    Skills you'll gain: Financial Statements, Intellectual Property, Value Propositions, Business Planning, Design Thinking, Ideation, Innovation, Income Statement, Entrepreneurship, Customer Acquisition Management, Business Modeling, Product Development, Balance Sheet, Market Opportunities, Verification And Validation, Creative Thinking, Lean Methodologies, Open Mindset, Resource Management, Leadership

    4.5
    Rating, 4.5 out of 5 stars
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    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    Eindhoven University of Technology

    Improving Your Statistical Questions

    Skills you'll gain: Science and Research, Research Design, Research, Quantitative Research, Experimentation, Sample Size Determination, Data Sharing, Statistical Inference, Statistical Methods, Statistical Analysis, Data Synthesis, R Programming

    4.9
    Rating, 4.9 out of 5 stars
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    112 reviews

    Intermediate · Course · 1 - 3 Months

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    Universiteit Leiden

    Political Economy of Institutions and Development

    Skills you'll gain: Political Sciences, International Relations, Sustainable Development, Socioeconomics, Economic Development, Governance, Policty Analysis, Research, and Development, Economics, Global Marketing, Cultural Diversity, Sociology, Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    388 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Starting & Managing a Sustainable Hotel or Tourism Business

    Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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    Universidad de los Andes

    Programa en Desarrollo de nuevas empresas

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, Entrepreneurial Finance, Financial Analysis, Target Market, User Feedback, Entrepreneurship, Team Building, New Product Development, Leadership Development, New Business Development, Business Marketing, Performance Metric, Revenue Forecasting, Product Development, Profit and Loss (P&L) Management, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Specialization · 3 - 6 Months

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    LearnQuest

    Building Virtual Relationships and Buyer Engagement

    Skills you'll gain: Virtual Teams, Sales Presentation, Sales, Rapport Building, Relationship Building, Non-Verbal Communication, Virtual Environment, Customer Engagement, Drive Engagement, Microsoft Teams, Global Marketing, Brand Management, Overcoming Objections, Executive Presence, Communication Strategies, Trustworthiness

    Beginner · Course · 1 - 4 Weeks

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    Duke University

    Renewable Energy and Green Building Entrepreneurship

    Skills you'll gain: Innovation, Entrepreneurship, Team Building, Business Modeling, Environmental Issue, Business Planning, New Business Development, Sustainable Business, Environmental Social And Corporate Governance (ESG), Sustainable Development, Business Development, Action Oriented, Stakeholder Engagement, Case Studies, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
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    2.9K reviews

    Beginner · Course · 1 - 3 Months

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    University of Colorado Boulder

    Reclaim Your Attention: Values-Aligned Media Consumption

    Skills you'll gain: Self-Motivation, Emotional Intelligence, Growth Mindedness, digital literacy, Mental Concentration, Personal Development, Compassion, Goal Setting, Empowerment, Self-Awareness, Self-Discipline, Decision Making, Critical Thinking, Mindfulness, Stress Management, Creativity, Resilience, Cognitive flexibility, Productivity

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Orchestrating Experiences: Designing Consistent UX Journeys

    Skills you'll gain: Experience Design, Design Strategies, Service Design, Customer experience improvement, User Experience Design, Customer Engagement, UI/UX Strategy, User Interface and User Experience (UI/UX) Design, Design Research, Customer Insights, Business Analysis, Process Mapping, Cross-Functional Collaboration, Business Strategy, Stakeholder Engagement, Product Strategy, Prioritization, Ideation

    Beginner · Course · 1 - 3 Months

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    DeepLearning.AI

    Sequences, Time Series and Prediction

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Time Series Analysis and Forecasting, Applied Machine Learning, Convolutional Neural Networks, Deep Learning, Predictive Modeling, Data Preprocessing, Artificial Neural Networks, Forecasting, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    5.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Alberta

    Reinforcement Learning

    Skills you'll gain: Reinforcement Learning, Machine Learning, Sampling (Statistics), Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Algorithms, Artificial Intelligence, Deep Learning, Simulations, Feature Engineering, Markov Model, Supervised Learning, Algorithms, Model Evaluation, Artificial Neural Networks, Performance Testing, Performance Tuning, Pseudocode, Linear Algebra, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
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    3.6K reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Automate Data Analysis and BI with No-Code AI: LearnQuest
  • How to Start Your Own Business: Michigan State University
  • Improving Your Statistical Questions: Eindhoven University of Technology
  • Political Economy of Institutions and Development: Universiteit Leiden
  • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera
  • Programa en Desarrollo de nuevas empresas: Universidad de los Andes
  • Building Virtual Relationships and Buyer Engagement: LearnQuest
  • Renewable Energy and Green Building Entrepreneurship: Duke University
  • Reclaim Your Attention: Values-Aligned Media Consumption: University of Colorado Boulder
  • Orchestrating Experiences: Designing Consistent UX Journeys: Packt

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