• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Yellow Belt

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Root Cause Analysis, Lean Methodologies, Process Improvement, Data Collection, Quality Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Kaizen Methodology, Process Analysis, Probability Distribution, Regression Analysis, Process Capability, Business Process, Statistical Process Controls, Quality Management, Team Management, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions)

    Skills you'll gain: Marketing Analytics, Social Media, Business Analytics, Market Analysis, Customer Insights, Financial Data, Banking, Business Intelligence, Big Data, Analytics, Data-Driven Decision-Making, Financial Services

    4.8
    Rating, 4.8 out of 5 stars
    ·
    413 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Entrepreneurial Finance: Strategy and Innovation

    Skills you'll gain: Financial Modeling, Blockchain, FinTech, Portfolio Risk, Entrepreneurial Finance, Financial Market, Business Valuation, Risk Management, Excel Formulas, Emerging Technologies, Cryptography, Risk Analysis, Fundraising and Crowdsourcing, Financial Trading, Probability Distribution, R (Software), Financial Analysis, Entrepreneurship, Finance, Microsoft Excel

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Western Australia

    Agriculture, Economics and Nature

    Skills you'll gain: Land Management, Economics, Business Economics, Natural Resource Management, Environmental Resource Management, Water Resource Management, Environmental Policy, Supply And Demand, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    551 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Interest Rate Models

    Skills you'll gain: Derivatives, Financial Market, Risk Management, Investments, Financial Modeling, Market Data, Portfolio Management, Mathematical Modeling, Finance, Probability, Statistical Modeling, Estimation, Applied Mathematics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    196 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    De-Mystifying Mindfulness

    Skills you'll gain: Mindfulness, Self-Awareness, Mental Health, Social Justice, Psychology, Stress Management, Mental and Behavioral Health Specialties, Social Sciences, Cultural Diversity, Environment and Resource Management, Trauma Care, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Artificial Intelligence, AI Enablement, Jupyter, Healthcare Ethics, Health Informatics, Healthcare Industry Knowledge, LLM Application, Machine Learning, Deep Learning, Machine Learning Software, MLOps (Machine Learning Operations), Statistical Machine Learning, AI Product Strategy, Model Evaluation, Convolutional Neural Networks, Data Preprocessing, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-Enhanced Prospecting and Sales Techniques

    Skills you'll gain: Selling Techniques, Sales Prospecting, Microsoft Copilot, Sales Presentations, Sales Strategy, Sales, AI Personalization, Prospecting and Qualification, Customer Analysis, Lead Generation, Customer Insights, AI Enablement, Presentations, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, Quality Control

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Master Photography & Affinity Photo Techniques

    Skills you'll gain: Photo Editing, Photography, Adobe Photoshop, Storytelling, Photo/Video Production and Technology, Landscape Architecture, Geographic Information Systems, Image Quality, Global Positioning Systems, Planning, Research, Adobe Creative Cloud, Timelines, Creative Thinking, Creativity, Design Elements And Principles, Color Theory, Critical Thinking, Editing

    3.4
    Rating, 3.4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universitat de Barcelona

    The entrepreneur's guide for beginners

    Skills you'll gain: Entrepreneurship, Market Opportunities, Business Planning, Lean Methodologies, Business Modeling, New Business Development, Business Development, Fundraising, Value Propositions, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    553 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Securing Investment Returns in the Long Run

    Skills you'll gain: Investment Management, Performance Measurement, Portfolio Management, Asset Management, Environmental Social And Corporate Governance (ESG), Performance Analysis, FinTech, Return On Investment, Finance, Financial Market, Risk Management, Benchmarking, Equities, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Shortest Paths Revisited, NP-Complete Problems and What To Do About Them

    Skills you'll gain: Algorithms, Graph Theory, Theoretical Computer Science, Computational Thinking, Data Structures, Pseudocode, Operations Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    828 reviews

    Intermediate · Course · 1 - 4 Weeks

1…818283…338

In summary, here are 10 of our most popular market research courses

  • Six Sigma Yellow Belt: Kennesaw State University
  • 大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions): National Taiwan University
  • Entrepreneurial Finance: Strategy and Innovation: Duke University
  • Agriculture, Economics and Nature: University of Western Australia
  • Interest Rate Models: École Polytechnique Fédérale de Lausanne
  • De-Mystifying Mindfulness: Universiteit Leiden
  • Artificial Intelligence for Healthcare: SkillUp
  • AI-Enhanced Prospecting and Sales Techniques: Microsoft
  • Master Photography & Affinity Photo Techniques: Skillshare
  • The entrepreneur's guide for beginners: Universitat de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok