• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Lausanne

    La science forensique au tribunal: témoin digne de foi ?

    Skills you'll gain: Statistical Methods, Criminal Investigation and Forensics, Court Systems, Report Writing, Probability & Statistics, Technical Communication, Scientific Methods, Analysis, Case Studies, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets)

    Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Business Economics, Socioeconomics, Market Data, Tax, Public Policies, Policy Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Workplace Psychological Health and Safety

    Skills you'll gain: Conflict Management, Diversity Equity and Inclusion Initiatives, Team Leadership, Workplace inclusivity, Stress Management, Organizational Leadership, Diversity and Inclusion, Mental Health, People Management, Rapport Building, Leadership, Leadership and Management, Occupational Safety And Health, Personal Development, Employee Performance Management, Emotional Intelligence, Employee Engagement, Empathy, Resilience, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Designing Effective Science Communication

    Skills you'll gain: Oral Expression, Non-Verbal Communication, Learning Theory, Storytelling, Education Software and Technology, Human Learning, Motivational Interviewing, Conflict Management, Interpersonal Communications, Technical Communication, Education and Training, Media and Communications, Driving engagement, Teaching, Persuasive Communication, De-escalation Techniques, Writing, Scientific Methods, Rapport Building, Diversity Awareness

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Game Theory, Supply And Demand, Operating Cost, Cost Benefit Analysis, Market Analysis, Consumer Behaviour, Policty Analysis, Research, and Development, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Columbia University

    Digital Case Method

    Skills you'll gain: Post-Production, Adobe Premiere, Video Editing, Photo/Video Production and Technology, Videography, Digital pedagogy, Video Production, Storyboarding, Course Development, Developing Training Materials, Case Studies, Cinematography, Media Production, Photography, Storytelling, Content Creation, Multimedia, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Exploring Generative AI for Learning Design

    Skills you'll gain: Generative AI, Prompt Engineering, Instructional Design, Design Strategies, Content Creation, Creative Design, Emerging Technologies, Professional Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    University of Michigan

    Russia-Ukraine War: One Year Later Teach-Out

    Skills you'll gain: International Relations, Diplomacy, Cultural Responsiveness, World History, Social Studies, Economics, Policy, and Social Studies, Political Sciences, Policy Analysis, Advocacy, Media and Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Kit básico (para evitar los errores más frecuentes) de finanzas

    Skills you'll gain: Risk Management, Behavioral Economics, Asset Protection, Loans, Financial Planning, Finance, Budgeting, Consumer Behaviour, Psychology, Decision Making, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Cloud Computing Law: Data Protection and Cybersecurity

    Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Cloud Security, Personally Identifiable Information, Data Security, Information Privacy, Cybersecurity, Cloud Services, Cloud Computing, Data Governance, Regulatory Requirements, Risk Management Framework

    4.9
    Rating, 4.9 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    The Future of Education with AI: Exploring Perspectives

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Artificial Intelligence, AI Personalization, Digital Transformation, Generative AI, Responsible AI, digital literacy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    ¿Cómo ser feliz? Familia, Economía y Políticas Públicas

    Skills you'll gain: Family Support, Public Policies, Economic Development, Economics, Political Sciences, Policy Analysis, Socioeconomics, Human Development, Behavioral Economics, Social Studies, Social Sciences, Community Development, Gerontology, Relationship Building, Empathy, Social Impact, Social Skills, Child Development, Resilience, Emotional Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

1…919293…441

In summary, here are 10 of our most popular social media marketing courses

  • La science forensique au tribunal: témoin digne de foi ? : University of Lausanne
  • 經濟學概論:誘因與市場(Introduction to Economics: Incentive and Markets): National Taiwan University
  • Workplace Psychological Health and Safety: University of Alberta
  • Designing Effective Science Communication: University of Colorado Boulder
  • Principles of Economics: Microeconomics - Down to Business: Rice University
  • Digital Case Method: Columbia University
  • Exploring Generative AI for Learning Design: University of Michigan
  • Russia-Ukraine War: One Year Later Teach-Out: University of Michigan
  • Kit básico (para evitar los errores más frecuentes) de finanzas: Universitat Autònoma de Barcelona
  • Cloud Computing Law: Data Protection and Cybersecurity: Queen Mary University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok