• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Preparing to Manage Human Resources

    Skills you'll gain: Human Resource Strategy, Human Resources, Human Resources Management and Planning, Human Capital, Human Resource Policies, Compensation Management, Compensation and Benefits, Compensation Strategy, Staff Management, Employee Relations, Resource Management, People Management, Employee Performance Management, Labor Relations, Industrial and Organizational Psychology, Labor Law, Employee Engagement, Team Motivation, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Operations Management: Organization and Analysis

    Skills you'll gain: Operations Management, Organizational Strategy, Operations, Manufacturing Operations, Operational Analysis, Inventory Management, Business Operations, Inventory Control, Supply Chain, Business Administration, Process Analysis, Inventory and Warehousing, Operational Efficiency, Decision Making, Strategic Decision-Making, Business Strategies, Process Management, Cost Benefit Analysis, Demand Planning, Service Level

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Management Consulting

    Skills you'll gain: Data Cleansing, Presentations, Consulting, Data Visualization, Microsoft PowerPoint, Management Consulting, Executive Presence, Excel Formulas, Benchmarking, Microsoft Excel, Business Consulting, Proposal Writing, Storytelling, Data Storytelling, Analytical Skills, Proposal Development, Oral Expression, Lean Six Sigma, Six Sigma Methodology, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Technical Support Fundamentals

    Skills you'll gain: Desktop Support, Package and Software Management, Technical Support and Services, Computer Hardware, Technical Support, Software Installation, System Support, Network Support, General Networking, Help Desk Support, Technical Documentation, Hardware Troubleshooting, Software Documentation, Customer Support, End User Training and Support, Computer Networking, Information Technology, Technical Writing, Computer Systems, Linux

    4.8
    Rating, 4.8 out of 5 stars
    ·
    164K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Introduction to Management Consulting

    Skills you'll gain: Consulting, Management Consulting, Business Consulting, Consultative Approaches, Problem Solving, Analysis, Client Services, Business Analytics, Business Strategies, Organizational Change, Decision Making, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    International Security Management

    Skills you'll gain: Security Management, Threat Management, Intelligence Collection and Analysis, International Relations, Public Safety and National Security, Security Awareness, Safety and Security, Risk Management, Cybersecurity, Cyber Threat Intelligence, Governance, Cultural Diversity, Economics, Policy, and Social Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Risk Management

    Skills you'll gain: Credit Risk, Operational Risk, Portfolio Risk, Risk Management, Risk Management Framework, Business Risk Management, Risk Modeling, Risk Appetite, Risk Mitigation, Governance Risk Management and Compliance, Financial Market, Enterprise Risk Management (ERM), Risk Control, Risk Analysis, Derivatives, Governance, Portfolio Management, Compliance Management, Project Risk Management, Capital Markets

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: An Introduction

    Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, New Product Development, Value Propositions, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Agile Development and Scrum

    Skills you'll gain: User Story, Agile Software Development, Scrum (Software Development), Agile Methodology, Kanban Principles, Backlogs, Sprint Retrospectives, Agile Project Management, Agile Product Development, Workflow Management, Sprint Planning, Team Oriented, Team Building, Team Management, Team Performance Management, Lean Methodologies, Performance Metric, Meeting Facilitation, Performance Measurement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Data Management for Clinical Research

    Skills you'll gain: Clinical Data Management, Data Capture, Electronic Data Capture (EDC), Clinical Research, Data Management, Data Collection, Data Sharing, Data Entry, Data Strategy, Data Quality, Data Storage, Regulatory Compliance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to battery-management systems

    Skills you'll gain: Electrical Safety, Electrical Systems, High Voltage, Electronic Components, Safety Standards, Control Systems, Thermal Management, Electrical Power, Failure Analysis, Energy and Utilities, Electrical Engineering, Failure Mode And Effects Analysis, Manufacturing and Production, Manufacturing Processes, Materials science, Chemistry, Requirements Analysis, Estimation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

    Skills you'll gain: Revenue Management, Hospitality Management, Forecasting, Budgeting, Hotels and Accommodations, Hospitality, Financial Forecasting, Hotel Operations, Revenue Forecasting, Target Market, Booking (Sales), Market Dynamics, Consumer Behaviour, Digital Transformation, Customer Acquisition Management, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

1…111213…834

In summary, here are 10 of our most popular brand management courses

  • Preparing to Manage Human Resources: University of Minnesota
  • Operations Management: Organization and Analysis: University of Illinois Urbana-Champaign
  • Management Consulting: Emory University
  • Technical Support Fundamentals: Google
  • Introduction to Management Consulting: Emory University
  • International Security Management: Erasmus University Rotterdam
  • Risk Management: New York Institute of Finance
  • Product Management: An Introduction: IBM
  • Introduction to Agile Development and Scrum: IBM
  • Data Management for Clinical Research: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok