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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied Social Network Analysis in Python

    Skills you'll gain: Network Analysis, Social Network Analysis, Graph Theory, Data Analysis, Analysis, Pandas (Python Package), Predictive Analytics, Unsupervised Learning, Matplotlib, Python Programming, Data Import/Export, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Optimization: Grow Your Presence

    Skills you'll gain: Instagram, Content Performance Analysis, Social Media Management, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric, Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Epidemiology in Public Health Practice

    Skills you'll gain: Epidemiology, Public Health, Data Presentation, Public Health and Disease Prevention, Trend Analysis, Geographic Information Systems, Health Policy, Data Visualization Software, Chronic Diseases, GIS Software, Health Systems, Infectious Diseases, Biostatistics, Risk Analysis, Investigation, Health Care, Health Disparities, Community Health, Data Analysis, Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Houston

    Math behind Moneyball

    Skills you'll gain: Probability & Statistics, Statistical Methods, Statistics, Microsoft Excel, Predictive Analytics, Game Theory, Spreadsheet Software, Predictive Modeling, Excel Formulas, Pivot Tables And Charts, Regression Analysis, Statistical Analysis, Performance Analysis, Advanced Analytics, Data-Driven Decision-Making, Analytics, Data Analysis Software, Business Mathematics, Forecasting, Probability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Foundations of Business Strategy and Research

    Skills you'll gain: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Ideation, Team Performance Management, Competitive Analysis, Risk Management, Business Strategy, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    192 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Ideas from the History of Graphic Design

    Skills you'll gain: Graphic Design, Graphic and Visual Design, Art History, Design, Logo Design, Design Strategies, Visual Design, Typography, Branding, Design Elements And Principles, Advertising, Aesthetics, Brand Marketing, Creativity, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, AI Product Strategy, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Market Data, Stakeholder Management, Prioritization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    41 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT Advanced Data Analysis

    Skills you'll gain: Prompt Engineering, Data Presentation, ChatGPT, Document Management, Artificial Intelligence, AI Enablement, Problem Solving, Data Analysis, Information Management, Creativity, Data Processing, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    932 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Recruiting, Hiring, and Onboarding Employees

    Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Job Analysis, Human Resources, Employee Engagement, Talent Sourcing, Interviewing Skills, Decision Making, Diversity and Inclusion

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Visualización de datos con Python

    Skills you'll gain: Pandas (Python Package), Matplotlib, Seaborn, Data Visualization, Data Visualization Software, Time Series Analysis and Forecasting, Statistical Visualization, Box Plots, Statistical Analysis, Exploratory Data Analysis, Data Analysis, Data Manipulation, Scatter Plots, Histogram, Data Structures, Python Programming

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Applied Social Network Analysis in Python: University of Michigan
  • Instagram Optimization: Grow Your Presence: Coursera
  • Epidemiology in Public Health Practice: Johns Hopkins University
  • Math behind Moneyball: University of Houston
  • Foundations of Business Strategy and Research: Coursera
  • Ideas from the History of Graphic Design: California Institute of the Arts
  • Enterprise Product Management Fundamentals: Microsoft
  • Digital Transformation in Hospitality: Starweaver
  • ChatGPT Advanced Data Analysis: Vanderbilt University
  • Introducción al diseño de Mercadeo con Canva: Coursera

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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