Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Entrepreneurship, Market Opportunities, Market Analysis, Innovation, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Product Development, Strategic Thinking, Business Modeling
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting
Intermediate · Specialization · 1 - 3 Months

University of California, Davis
Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media Content, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design, Animations, Editing, Marketing, Presentations
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Growth Strategies, Business Planning, Business Strategy, Business Development, Strategic Thinking, Business Priorities, Entrepreneurship, Business Process, Planning, Value Propositions, Market Opportunities, Innovation, Business Intelligence, Case Studies
Mixed · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Adobe Photoshop, Graphic and Visual Design Software, User Interface (UI), Computer Graphics, Document Management, Design Elements And Principles, Typography, Web Content, Productivity Software, Scalability
Mixed · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Corporate Communications, Strategic Communication, Branding, Brand Management, Communication Strategies, Storytelling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Risk Management, Leadership Development, Crisis Management, Stakeholder Management, Interviewing Skills, Personal Development, Leadership, Strategic Partnership, Professional Networking, Leadership and Management, Branding, Business Leadership, Cybersecurity, Strategic Leadership, Business Planning, IT Management, Strategic Thinking, Communication Planning
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Prompt Engineering, Google Gemini, Responsible AI, Generative AI Agents, AI Security, Google Workspace, Generative AI, Retrieval-Augmented Generation, Gemini, Google Cloud Platform, Large Language Modeling, AI Product Strategy, Tool Calling, AI Enablement, Unstructured Data, Productivity Software, Cloud Management, Cloud Computing, Artificial Intelligence, Collaboration
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours