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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • I

    IBM

    Introduction to Cybersecurity Careers

    Skills you'll gain: Cybersecurity, Information Technology, Cyber Security Strategy, Cyber Security Policies, Technical Support and Services, Technical Support, Information Systems Security Assessment Framework (ISSAF), Computer Security Awareness Training, Security Awareness, Application Security, ISO/IEC 27001, Network Security, Data Security, Information Assurance, General Networking, Computer Hardware

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Gestión de marca y producto

    Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    752 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    AI-Powered Business Analysis: Excel, KPIs & GenAI

    Skills you'll gain: Excel Macros, Key Performance Indicators (KPIs), Prompt Engineering, Data Storytelling, Performance Measurement, Regression Analysis, Business Metrics, Continuous Improvement Process, Performance Analysis, Business Process Improvement, Performance Metric, Performance Improvement, Responsible AI, ChatGPT, Microsoft Excel, Generative AI, Data Visualization, Business Analysis, Statistical Analysis, Business Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    425 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Analytics, Data Analysis, Marketing, Performance Measurement, Operations, Analysis, Business Strategies, Business Metrics, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    775 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Introduction to Economic Theories

    Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    381 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Exploring Data Transformation with Google Cloud

    Skills you'll gain: Data Governance, Digital Transformation, Data Strategy, Real Time Data, Google Cloud Platform, Business Transformation, Data Management, Data Warehousing, Data Transformation, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Processing, Data-Driven Decision-Making, Database Systems, Data Migration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    926 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Negotiation skills: Negotiate and resolve conflict

    Skills you'll gain: Conflict Management, Negotiation, Intercultural Competence, Stakeholder Management, Leadership, Leadership and Management, Organizational Leadership, Emotional Intelligence, Cultural Diversity, Self-Awareness, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    839 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea y diseña productos digitales en Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Graphic and Visual Design Software, Layout Design, Intellectual Property, Web Analytics, Graphic Design, Journals, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    435 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • S

    Saïd Business School, University of Oxford

    AI Foundations for Business Professionals

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Responsible AI, OpenAI, Artificial Neural Networks, AI Security, Data Ethics, Governance, Artificial Intelligence, ChatGPT, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Agentic systems, Compliance Management, AI Product Strategy, Business Ethics, Risk Management, Machine Learning, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    288 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Modern Project Leadership: Agile, AI, and Beyond

    Skills you'll gain: Project Risk Management, Workflow Management, Business Workflow Analysis, Risk Management, Strategic Thinking, Team Leadership, Agile Project Management, Team Management, Leadership and Management, Collaborative Software, Project Management, Innovation, Agile Software Development, Process Improvement, Strategic Decision-Making, Change Management, Artificial Intelligence, Adaptability, Digital Transformation, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    509 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Pennsylvania

    The Materiality of ESG Factors

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Risk Analysis, Risk Management, Case Studies, Stakeholder Engagement, Business Risk Management, Stakeholder Management, Corporate Sustainability, Governance, Investment Management, Portfolio Management, Diversity and Inclusion, Corporate Strategy, Waste Minimization, Sustainable Business, Investments, Portfolio Risk, Climate Change Adaptation, Equities, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Cybersecurity Careers: IBM
  • Gestión de marca y producto: IE Business School
  • AI-Powered Business Analysis: Excel, KPIs & GenAI: Coursera
  • Business Analytics Capstone: University of Pennsylvania
  • Advertising and E-commerce on TikTok: Aptly
  • Introduction to Economic Theories: Erasmus University Rotterdam
  • Exploring Data Transformation with Google Cloud: Google Cloud
  • Negotiation skills: Negotiate and resolve conflict: Macquarie University
  • Crea y diseña productos digitales en Canva: Coursera
  • AI Foundations for Business Professionals: Saïd Business School, University of Oxford

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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425 courses
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