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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Experimental Design Basics

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Hypothesis Testing, Design Strategies, Probability & Statistics, Statistical Modeling, Descriptive Statistics, Quality Control, Variance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    309 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Genome Sequencing (Bioinformatics II)

    Skills you'll gain: Bioinformatics, Molecular Biology, Microbiology, Infectious Diseases, Biotechnology, Computational Thinking, Algorithms, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    324 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Introduction to Participatory Approaches in Public Health

    Skills you'll gain: Public Health, Community Health, Health Policy, Health Equity, Social Determinants Of Health, Social Justice, Cultural Responsiveness, Qualitative Research, Program Evaluation, Research Methodologies, Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Mentalidad Emprendedora

    Skills you'll gain: Innovation, Entrepreneurship, Corporate Strategy, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Development, Trend Analysis, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    236 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundraising and Development

    Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    391 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Ancient Philosophy: Aristotle and His Successors

    Skills you'll gain: Ancient History, Liberal Arts, Ethical Standards And Conduct, Research, European History, World History, Anthropology, Political Sciences, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    761 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Design Thinking for the Greater Good: Innovation in the Social Sector

    Skills you'll gain: Design Thinking, Stakeholder Engagement, Innovation, Prototyping, Brainstorming, Storytelling, Human Centered Design, Social Impact, Ideation, Creativity, Customer experience improvement, Service Design, Design Research, Process Mapping, User Experience, Problem Solving, Complex Problem Solving, Qualitative Research, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    419 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Animals and Society

    Skills you'll gain: Social Studies, Social Sciences, Sociology, Anthropology, Culture, Laboratory Research, Behavioral Health, Healthcare Ethics, Research, Media and Communications, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Health Care, Cultural Diversity, Mental and Behavioral Health, Food and Beverage, Rehabilitation, Biology, Nutrition and Diet, Sports Medicine

    4.7
    Rating, 4.7 out of 5 stars
    ·
    208 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Content, Advertising & Social IMC

    Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Media Strategy, Content Creation, Drive Engagement, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Science Foundations: Statistical Inference

    Skills you'll gain: Probability, Statistical Hypothesis Testing, Statistical Inference, Probability & Statistics, Probability Distribution, Statistical Methods, Statistics, Bayesian Statistics, Data Literacy, Sampling (Statistics), Applied Mathematics, Data Ethics, Data Analysis, Statistical Analysis, Quantitative Research, Data Science, Theoretical Computer Science, Sample Size Determination, Artificial Intelligence

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    344 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Business Marketing, B2B Sales, Customer Insights, Sales Management, Sales Process, Sales Strategy, Sales, Target Audience, Customer Success Management, Marketing, Inside Sales, Marketing Strategies, Customer Relationship Building, Marketing Communications, Marketing Management, Customer Relationship Management (CRM) Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    450 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Building a Business Presence With Facebook Marketing

    Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular market research courses

  • Experimental Design Basics: Arizona State University
  • Genome Sequencing (Bioinformatics II): University of California San Diego
  • Introduction to Participatory Approaches in Public Health : Imperial College London
  • Mentalidad Emprendedora: Tecnológico de Monterrey
  • Fundraising and Development: University of California, Davis
  • Ancient Philosophy: Aristotle and His Successors: University of Pennsylvania
  • Design Thinking for the Greater Good: Innovation in the Social Sector: University of Virginia
  • Animals and Society: University of Colorado Boulder
  • Content, Advertising & Social IMC: Northwestern University
  • Data Science Foundations: Statistical Inference: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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