Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of California, Davis
Skills you'll gain: Prompt Engineering, AI Workflows, Agentic systems, Generative AI, AI Orchestration, Artificial Intelligence, Responsible AI, Innovation, Algorithms
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Usability Testing, User Interface (UI), Usability, User Research, UI/UX Research, Human Computer Interaction, User Experience Design, User Centered Design, Test Planning
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Product Lifecycle Management, Prototyping, Market Research, Sustainable Business, Agile Product Development, Marketing, Product Roadmaps, Sustainable Design, Ideation, Commercialization
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning
Beginner · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Health Informatics, Health Care, Medical Records, Health Information Management, Clinical Informatics, Electronic Medical Record System, Databases, Data Analysis, Data Quality, Interoperability, Big Data, Query Languages, Data Science
Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Bioinformatics, Epidemiology, Graph Theory, Infectious Diseases, Program Development, Molecular Biology, Computational Thinking, Algorithms, Software Development
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Emotional Intelligence, Conflict Management, Empathy, Leadership Development, Personal Development, Leadership, Self-Awareness, Professional Development, Adaptability, Relationship Building, Team Management, Communication, Active Listening, Stress Management
Beginner · Course · 1 - 4 Weeks

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Property and Real Estate, Real Estate, Market Dynamics, Commercial Real Estate, Real Estate Transactions, Business Valuation, Financial Analysis, Return On Investment, Economics, Capital Budgeting, Investments, Price Negotiation, Market Analysis, Finance, Consumer Behaviour, Competitive Analysis, Depreciation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Commercialization, Customer Insights, Product Improvement, Product Lifecycle Management, Feasibility Studies, Industrial Design, Manufacturing Standards, Ideation, Compliance Management, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Verification And Validation, Pharmacology, Environmental Science, Research, Safety Assurance, Scientific Methods, Biostatistics, Bioinformatics, Research Methodologies, Environmental Regulations, Research Design, Risk Analysis, Data Synthesis
Beginner · Course · 1 - 3 Months

Tel Aviv University
Skills you'll gain: Student Engagement, Teaching, European History, World History, Research, Social Justice, Cultural Diversity, Social Impact, Research Methodologies, Policy Analysis
Mixed · Course · 1 - 4 Weeks