Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

AI CERTs
Skills you'll gain: Responsible AI, Sales Strategy, Sales Management, Sales Development, Sales, Sales Process, Sales Pipelines, Customer Relationship Management, AI Enablement, B2B Sales, AI Personalization, Sales Presentation, Lead Generation, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Data-Driven Decision-Making, Generative AI Agents, Forecasting
Intermediate · Course · 1 - 3 Months
SAS
Skills you'll gain: Data Manipulation, SAS (Software), Data Access, Data Import/Export, Microsoft Excel, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Validation, Statistical Analysis, Statistical Programming, Data Processing, Data Preprocessing, Data Integration, Data Cleansing, SQL, Descriptive Statistics, Computer Programming, Data Presentation, Debugging
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Quantitative Research, Scatter Plots, R Programming, Statistical Visualization, Correlation Analysis, Descriptive Statistics, Statistical Analysis, Data Analysis, Data Visualization, Statistics, Exploratory Data Analysis, Data Import/Export, Data Structures
Beginner · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Power BI, Data Transformation, Data Manipulation, Data Visualization Software, Data Cleansing, Data Visualization, Data Storytelling, Business Intelligence, Data Analysis, Data Analysis Software, Microsoft Excel, Data Quality, Exploratory Data Analysis, Query Languages, Microsoft PowerPoint, Microsoft 365, Microsoft Office
Mixed · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: Risking, Digital Transformation, Fraud detection, Financial Forecasting, AI Enablement, FinTech, Responsible AI, Finance, Budget Management, Investment Management, Financial Services, Artificial Intelligence, Data-Driven Decision-Making, Budgeting, Emerging Technologies, Business Ethics, Portfolio Management, Business Transformation, Predictive Analytics, Generative AI
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Embeddings, PyTorch (Machine Learning Library), Feature Engineering, Data Preprocessing, Scikit Learn (Machine Learning Library), NumPy, Unstructured Data, Applied Machine Learning, Matplotlib, Natural Language Processing, Semantic Web, Pandas (Python Package), Dimensionality Reduction, Machine Learning Methods, Scripting, Model Evaluation, Text Mining, Data Transformation, Machine Learning, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen
Beginner · Course · 1 - 3 Months

Skills you'll gain: Predictive Analytics, MLOps (Machine Learning Operations), Verification And Validation, Data Preprocessing, Data Transformation, Exploratory Data Analysis, Data Manipulation, Statistical Reporting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Modeling, Analytical Skills, Analysis, Data Management, Business Reporting, Data Manipulation, Security Awareness
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Retention, Customer Insights, Statistical Methods, Statistical Analysis, R Programming, Trend Analysis, Data Analysis, Performance Metric, Business Metrics, Statistical Software, Analytics, Customer Engagement
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data-Driven Decision-Making, Prioritization, Business Writing, Strategic Decision-Making, Data Storytelling, Data Analysis, Product Roadmaps, Data Presentation, Strategic Thinking, Analytical Skills, Strategic Communication, Risk Analysis, Resource Allocation, Trend Analysis, Stakeholder Communications, Project Estimation
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months