• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Popular Consumer Behavior Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Financial Markets with Tableau Dashboards

    Skills you'll gain: Dashboard Creation, Data Storytelling, Dashboard, Market Data, Data-Driven Decision-Making, Tableau Software, Data Presentation, Financial Market, Interactive Data Visualization, Financial Data, Financial Analysis, Storytelling, Business Intelligence, Data Analysis, Data Visualization, Data Visualization Software, Analytics, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Building Agile Brand Ecosystems: Data, Culture & Growth

    Skills you'll gain: Dashboard, Brand Management, Brand Strategy, Brand Marketing, Branding, Analytics, Governance, Strategic Marketing, Brand Awareness, Performance Measurement, Brand Loyalty, Digital Brand Strategy, Agile Methodology, Marketing Strategies, Data-Driven Marketing, Intercultural Competence, Sustainable Business, Experience Design, Customer experience improvement, Corporate Sustainability

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Training, Evaluating, and Monitoring Machine Learning Models

    Skills you'll gain: Model Evaluation, Model Training, System Monitoring, Continuous Monitoring, Model Deployment, Verification And Validation, Performance Metric, A/B Testing, Failure Analysis, Statistical Hypothesis Testing, Applied Machine Learning, Statistical Analysis, Scikit Learn (Machine Learning Library), Benchmarking

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    PracticalGrowth

    Performance that Sticks: Coaching, Delegation & Development

    Skills you'll gain: Constructive Feedback, Delegation Skills, Performance Management, Team Performance Management, Performance Review, Coaching, Performance Appraisal, Management Training And Development, Employee Coaching, Employee Performance Management, People Development, Performance Analysis, Training and Development, People Management, Program Development, Performance Measurement, Accountability Frameworks, Performance Metric, Training Programs, Goal Setting

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Intro to Unity - Game Development Made Easy

    Skills you'll gain: Unity Engine, Animation and Game Design, Video Game Development, Game Design, Scripting, Interactive Design, 3D Assets, User Interface (UI), Animations, UI Components, User Interface (UI) Design, Prototyping

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Measure Brand Buzz

    Skills you'll gain: Brand Awareness, Social Media Marketing, Crisis Management, Social Media Analytics, Brand Marketing, Social Media, Branding, Brand Management, Marketing Effectiveness, Advertising Campaigns, Social Media Campaigns, Brand Strategy, Public Relations, Brand Loyalty, Earned Media, Customer Insights, Text Mining, Case Studies, Content Performance Analysis, Marketing Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Implement RPA Bots for Social Media Monitoring

    Skills you'll gain: Robotic Process Automation, Social Media Management, Social Media, Social Media Analytics, Business Process Automation, Microsoft Excel, Automation, Market Analysis, Solution Design, Secure Coding, Process Design, Image Analysis, Brand Management, Data Import/Export, UI Components, Web Scraping, Data Validation, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Portfolio Management & Investment Analysis Mastery

    Skills you'll gain: Portfolio Management, Financial Trading, Business Ethics, Financial Systems, Investment Management, Financial Market, Competitive Analysis, Financial Analysis, Governance, Equities, Portfolio Risk, Investments, Financial Data, Market Analysis, Securities (Finance), Business Valuation, Finance, Asset Management, Securities Trading, Capital Markets

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Advanced Cassandra Collections for Scalable Models

    Skills you'll gain: Data Modeling, Performance Tuning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mastering SAS Macros: Build, Automate & Optimize Programs

    Skills you'll gain: Automation, SAS (Software), Debugging, SQL, Code Reusability, Data Manipulation, Data Processing, Statistical Programming, Data Management

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track Key KPIs

    Skills you'll gain: Stakeholder Communications, Key Performance Indicators (KPIs), Management Reporting, Performance Reporting, Google Analytics, Marketing Analytics, Social Media Analytics, Brand Marketing, Data-Driven Marketing, Performance Measurement, Market Share, Business Metrics, Brand Strategy, Brand Management, Marketing Operations, Operational Performance Management, Dashboard, Data-Driven Decision-Making, Analytics, Data Collection

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Simplilearn

    Master the Basics of Digital Analytics Training

    Skills you'll gain: Digital Analysis, Data-Driven Decision-Making, Web Analytics, Data-Driven Marketing, Performance Metric, Performance Analysis, Operational Efficiency, Business Analytics, Data Literacy, Analytics, Marketing Strategies, Data Analysis, Business Analysis, Customer Insights

    Beginner · Course · 1 - 4 Weeks

1…138139140…146

In summary, here are 10 of our most popular consumer behavior courses

  • Analyze Financial Markets with Tableau Dashboards: EDUCBA
  • Building Agile Brand Ecosystems: Data, Culture & Growth: Board Infinity
  • Training, Evaluating, and Monitoring Machine Learning Models: Coursera
  • Performance that Sticks: Coaching, Delegation & Development: PracticalGrowth
  • Intro to Unity - Game Development Made Easy: Packt
  • Measure Brand Buzz: Coursera
  • Implement RPA Bots for Social Media Monitoring: EDUCBA
  • Portfolio Management & Investment Analysis Mastery: EDUCBA
  • Apply Advanced Cassandra Collections for Scalable Models: EDUCBA
  • Mastering SAS Macros: Build, Automate & Optimize Programs: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok