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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Augmented Reality, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    458 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Educate Skills for Startups

    Skills you'll gain: Intellectual Property, Governance, Due Diligence, Business Valuation, Negotiation, Social Media Strategy, Business Strategies, Business Planning, Market Opportunities, Business Modeling, Product Knowledge, Innovation, Regulation and Legal Compliance, Public Speaking, Professional Networking, Fundraising, Financial Analysis, Relationship Building, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Activity Design with PhET Simulations for STEM Education

    Skills you'll gain: Prompt Engineering, Simulation and Simulation Software, Education Software and Technology, Mathematics Education, Teaching, Digital pedagogy, Experimentation, Design Strategies, Chemistry, Physics, Biology

    5
    Rating, 5 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Career Discovery

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    SEO: Audit Pages, Rank Higher

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Web Content, Auditing, Report Writing, Analysis

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Build Wireframes and Low-Fidelity Prototypes

    Skills you'll gain: Storyboarding, Wireframing, Information Architecture, Figma (Design Software), User Story, User Experience Design, User Centered Design, Prototyping, User Interface (UI), Usability, Mockups, Persona (User Experience), User Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Fundamentos de Investigación Científica

    Skills you'll gain: Scientific Methods, General Science and Research, Science and Research, Research, Systems Thinking, Deductive Reasoning, Social Sciences, Qualitative Research, Quantitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Gobierno Digital

    Skills you'll gain: Cybersecurity, Data Management, Interoperability, Digital Transformation, Data Security, Public Administration, Governance, Case Studies, Public Key Infrastructure, Identity and Access Management, Service Design, Policy Analysis, Innovation, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • Q

    Queen Mary University of London

    Market Research

    Skills you'll gain: Qualitative Research, Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Research Methodologies, Analytics, Data Analysis, Statistical Hypothesis Testing, Survey Creation, Statistical Analysis, Surveys, Correlation Analysis, Business Research, Quantitative Research, Research, Science and Research, Market Analysis, Focus Group

    4.7
    Rating, 4.7 out of 5 stars
    ·
    906 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Cash Flow Forecasting, Social Media Strategy, Social Media, Web Analytics and SEO, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management, Banking, Storytelling, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    794 reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Master Microsoft Office 365 and Power Platform

    Skills you'll gain: Microsoft Power Platform, Microsoft Copilot, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Excel, Excel Formulas, Microsoft Word, Data Visualization, No-Code Development, Spreadsheet Software, Collaborative Software, Microsoft Office, Power Apps Component Framework, Presentations, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.2K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Introduction to Digital Advertising: University of Colorado Boulder
  • Educate Skills for Startups: Macquarie University
  • Activity Design with PhET Simulations for STEM Education: University of Colorado Boulder
  • Career Discovery: Kennesaw State University
  • SEO: Audit Pages, Rank Higher: Coursera
  • Build Wireframes and Low-Fidelity Prototypes: Google
  • Fundamentos de Investigación Científica: Universidades Anáhuac
  • Gobierno Digital: Banco Interamericano de Desarrollo
  • Market Research: Queen Mary University of London
  • Introduction to Business: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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