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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Enhance Customer Retention

    Skills you'll gain: Customer Retention, HubSpot CRM, Email Marketing, Customer Analysis, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Insights, Marketing Automation, Customer Engagement, Customer Communications Management, Customer experience improvement, Marketing Analytics, Driving engagement, Personalized Campaigns, Email Automation, Customer Relationship Building, Prioritization, Trend Analysis, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    What are the Chances? Probability and Uncertainty in Statistics

    Skills you'll gain: Probability & Statistics, Regression Analysis, Probability, Statistical Hypothesis Testing, Probability Distribution, Statistical Methods, Statistical Analysis, Statistical Inference, Sampling (Statistics), Descriptive Statistics, Combinatorics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Diseño de Actividades con PhET para la Educación STEM

    Skills you'll gain: Simulations, Mathematics Education, Design Reviews, Simulation and Simulation Software, Digital pedagogy, Interactive Design, User Feedback, Conceptual Design, Research and Design, Chemistry, Physics, Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    153 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology: Archaeology as Activism

    Skills you'll gain: Timelines, Social Impact, Social Justice, Social Sciences, Ancient History, Environment, Case Studies, Community Development, Climate Change Programs, Community Outreach, Culture, Diversity Awareness, World History, Cultural Diversity, Ethical Standards And Conduct

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Customer Journey Mapping 

    Skills you'll gain: Customer Insights, Customer Analysis, AI Personalization, Data Storytelling, Conversion Funnel Analysis, Campaign Management, Customer Data Management, Data-Driven Marketing, Marketing Analytics, Data Presentation, Power BI, Customer Relationship Management (CRM) Software, Upselling, Customer Relationship Management, Personalized Campaigns, Cross-Channel Marketing, Performance Reporting, Key Performance Indicators (KPIs), Campaign Planning, Email Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Execute B2B Lifecycle Strategies

    Skills you'll gain: HubSpot CRM, B2B Sales, Lead Generation, Business Marketing, Sales Pipelines, Prospecting and Qualification, Workflow Management, Sales Development, Marketing Automation, Sales Process, Customer Relationship Management (CRM) Software, Conversion Funnel Analysis, Sales Prospecting, Process Design, Sales Enablement, Sales, Customer Analysis, Driving engagement, Content Performance Analysis, Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Conflict Resolution, Negotiations and Crisis Management

    Skills you'll gain: Crisis Management, Negotiation, Mediation, Conflict Management, Diplomacy, Leadership Studies, Leadership, Emergency Response, International Relations, Social Justice, Political Sciences, Governance, Diversity and Inclusion, Diversity Awareness, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Council on Foreign Relations

    Climate Change: The Basics

    Skills you'll gain: Environment, Climate Change Mitigation, International Relations, Sustainable Development, Diplomacy, Social Studies, Environmental Science, World History, Scientific Methods, Physical Science, Advocacy, Human Factors

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Test Email Variations

    Skills you'll gain: Data-Driven Marketing, Email Marketing, Data-Driven Decision-Making, Marketing Analytics, Content Optimization, Content Performance Analysis, Campaign Management, Campaign Planning, Email Automation, Test Tools, Analysis, Test Planning, Statistics, Test Data, Statistical Hypothesis Testing, Target Audience, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Understanding Research Methods

    Skills you'll gain: Research Methodologies, Research Design, Research, Science and Research, Qualitative Research, Social Impact, Writing, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Launch Email Campaigns

    Skills you'll gain: Email Marketing, Campaign Management, Digital Marketing Campaigns, Campaign Planning, Marketing Effectiveness, Content Performance Analysis, Key Performance Indicators (KPIs), HubSpot CRM, Performance Analysis, Target Audience, Marketing Analytics, Workflow Management, Performance Metric, Content Scheduling, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Brand Innovation, Global Strategy, and Crisis Management

    Skills you'll gain: Brand Management, Design Thinking, Branding, Brand Strategy, Brand Marketing, Crisis Management, Global Marketing, Performance Measurement, Innovation, Case Studies, Business Ethics, Digital Brand Strategy, Ethical Standards And Conduct, Consumer Behaviour, Storytelling

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Enhance Customer Retention: Coursera
  • What are the Chances? Probability and Uncertainty in Statistics: Johns Hopkins University
  • Diseño de Actividades con PhET para la Educación STEM: University of Colorado Boulder
  • Introduction to Archaeology: Archaeology as Activism: Rice University
  • Microsoft Customer Journey Mapping : Microsoft
  • Execute B2B Lifecycle Strategies: Coursera
  • Conflict Resolution, Negotiations and Crisis Management: O.P. Jindal Global University
  • Climate Change: The Basics: Council on Foreign Relations
  • Test Email Variations: Coursera
  • Understanding Research Methods: University of London

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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