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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Surveys, Survey Creation, Market Research, Business Research, Consumer Behaviour, Data Analysis, Marketing, Marketing Psychology, Research Methodologies, Data Collection, Marketing Strategies, Research Design, Target Market, Customer Insights, Customer Analysis, Decision Making, Psychology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Make.com for Beginners: LinkedIn Post Automation With GPT-4

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Generative AI Agents, Social Media, Digital Marketing Tools, Social Media Marketing, AI Integrations, Content Development and Management, Application Programming Interface (API), Generative AI, Content Creation, Automation, OpenAI API, Artificial Intelligence, Content Marketing

    3.4
    Rating, 3.4 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    CRM Analytics Fundamentals

    Skills you'll gain: Customer Relationship Management (CRM) Software, Sales Pipelines, Customer Relationship Management, Marketing Automation, Customer Retention, Personalized Campaigns, Lead Generation, Marketing Analytics, Sales Process, Customer Analysis, Sales Development, Customer Engagement, Prospecting and Qualification, Customer Insights, Workflow Management, Customer Communications Management, Target Audience, Business Metrics, Process Analysis, Sales Support

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Use AI Responsibly

    Skills you'll gain: AI Security, Risking, AI literacy, Workplace inclusivity, Social Impact, Generative AI, Analysis, Critical Thinking, Data Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Glasgow

    Generative AI in the Classroom for Educators

    Skills you'll gain: Responsible AI, AI literacy, digital literacy, Digital pedagogy, Education Software and Technology, Generative AI, Artificial Intelligence, Data Ethics, AI Integrations, Emerging Technologies, Instructional Design, Case Studies, Problem Solving, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Gobierno Digital

    Skills you'll gain: Cybersecurity, Data Management, Infrastructure Security, Interoperability, Digital Transformation, Data Security, Data Governance, Public Administration, Governance, Case Studies, Public Key Infrastructure, Identity and Access Management, Policy Analysis, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English

    Skills you'll gain: Sales Presentation, Meeting Facilitation, Sales Presentations, Brainstorming, Product Planning, Purchasing, English Language, Business Writing, Business Communication, Ideation, Business Planning, Negotiation, Management Reporting, Campaign Planning, Marketing Communications, Marketing Planning, Active Listening, Advertising, Business Correspondence, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Contextual Advertising, Pay Per Click Advertising, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Data-Driven Marketing, Campaign Management, Business Metrics, Augmented Reality, Customer Data Management, Bidding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    461 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    P

    Politecnico di Milano

    Reaching Vulnerable Groups through Pandemic Policy

    Skills you'll gain: Patient Communication, Social Work, Health Disparities, Health Equity, Community and Social Work, Social Sciences, Community Health, Social Impact, Socioeconomics, Social Determinants Of Health, Health Policy, Public Health and Disease Prevention, Public Health, Public Policies, Community Outreach, Vulnerability, Cultural Responsiveness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Setting Up a Digital Library with EPIC

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Learning Management Systems, digital literacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    88 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Cybersecurity Tools & Cyberattacks

    Skills you'll gain: Malware Protection, Identity and Access Management, Incident Response, Cybersecurity, Computer Security Incident Management, Network Security, Threat Management, Cyber Attacks, Authentications, Distributed Denial-Of-Service (DDoS) Attacks, Security Awareness, Security Controls, Cyber Security Policies, Authorization (Computing), Multi-Factor Authentication, Human Factors (Security)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    I

    IE Business School

    فهم صنع السياسات الاقتصادية

    Skills you'll gain: Financial Policy, Economics, Economic Development, Economics, Policy, and Social Studies, Public Policies, Policy Development, Political Sciences, Tax, Policy Analysis, International Finance, Social Sciences, Fiscal Management, Growth Strategies, Gap Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    43 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Market Research and Consumer Behavior: IE Business School
  • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera
  • CRM Analytics Fundamentals: Coursera
  • Use AI Responsibly: Google
  • Generative AI in the Classroom for Educators: University of Glasgow
  • Gobierno Digital: Banco Interamericano de Desarrollo
  • Business English: Arizona State University
  • Introduction to Digital Advertising: University of Colorado Boulder
  • Reaching Vulnerable Groups through Pandemic Policy: Politecnico di Milano
  • Setting Up a Digital Library with EPIC: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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