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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    171 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Strategic Thinking, Risk Analysis

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Entrepreneurship II: Preparing for Launch

    Skills you'll gain: Entrepreneurship, Business Planning, Entrepreneurial Finance, Go To Market Strategy, New Product Development, Financial Forecasting, Business Development, Business Strategy, Growth Strategies, Financial Modeling, Fundraising and Crowdsourcing, Customer Acquisition Management, Financial Planning, Presentations, Team Management, Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    762 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1))

    Skills you'll gain: Information Systems, Information Management, Business Logic, Data Structures, Transportation Operations, Information Technology, Production Planning, Operations Management, Business Operations, Inventory Control, Logistics, Algorithms, Computer Programming, Python Programming, Decision Making, Software Installation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    898 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Management of Multinational and Cross-Cultural Teams

    Skills you'll gain: Virtual Teams, Team Leadership, Intercultural Competence, Organizational Leadership, Team Management, Cultural Diversity, Team Building, Diversity and Inclusion, Cultural Sensitivity, Leadership, Leadership and Management, Cross-Functional Collaboration, Cultural Responsiveness, Interpersonal Communications, Conflict Management, Relationship Building, Culture, Stakeholder Communications, Communication Strategies, Diversity Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    111 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    FEM - Linear, Nonlinear Analysis & Post-Processing

    Skills you'll gain: Finite Element Methods, Engineering Analysis, Simulation and Simulation Software, Engineering Calculations, Mathematical Modeling, Structural Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    203 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Identify Your Target Audience

    Skills you'll gain: Target Audience, Customer Analysis, Customer Engagement, Customer experience improvement, Persona Development, Customer Insights, User Feedback, Market Research, Marketing Strategies, Data-Driven Decision-Making, Data Analysis, Business Development, Data Ethics, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Cognición, Pensamiento y Lenguaje

    Skills you'll gain: Psychology, Cognitive Behavioral Therapy, Computational Thinking, Systems Thinking, Human Learning, Language Learning, Oral Comprehension, Scientific Methods, Research, Experimentation, Research Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI Architecture in Python

    Skills you'll gain: AI Orchestration, LangChain, OpenAI API, Generative AI Agents, Prompt Patterns, AI Workflows, Prompt Engineering, Agentic systems, AI Security, Large Language Modeling, Business Logic, File I/O, Transaction Processing, Document Management, Persona Development, Coordination, Plan Execution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Basic Information Literacy: The State University of New York
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Innovation and International Strategy: Illinois Tech
  • Entrepreneurship II: Preparing for Launch: University of Illinois Urbana-Champaign
  • 用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1)): National Taiwan University
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Sales mindset y análisis de mercado: UBITS
  • Management of Multinational and Cross-Cultural Teams: University of California, Davis
  • FEM - Linear, Nonlinear Analysis & Post-Processing: Coursera
  • How to Identify Your Target Audience: Coursera

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Market (economics) (28)
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Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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