Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Michigan
Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic Design, Graphic and Visual Design, Content Creation, Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: LinkedIn, Professional Networking, Social Media, Social Media Content, Professional Development
Beginner · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Marketing, Strategic Marketing, Market Research, Product Marketing, Marketing Budgets, Marketing Strategies, Target Market, Business Analytics, Market Opportunities, Product Promotion, Product Development, Market Analysis, Consumer Behaviour, Budgeting, Report Writing
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Rutgers the State University of New Jersey
Skills you'll gain: Negotiation, Contract Negotiation, Procurement, Strategic Sourcing, Goal Setting, Communication, Business Research, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Corporate Sustainability, Sustainable Development, Environmental Social And Corporate Governance (ESG), Business Strategy, Business Modeling, Stakeholder Communications, Sustainability Reporting, Communication Strategies, Action Oriented, Social Impact, Business Operations, Prioritization, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Azure, Serverless Computing, Security Strategy, Network Security, Firewall, Cloud Management, Infrastructure As A Service (IaaS), Cyber Security Strategy, Distributed Denial-Of-Service (DDoS) Attacks, System Monitoring, Cloud Security, Application Security, Internet Of Things, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Rutgers the State University of New Jersey
Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Marketing Analytics, Predictive Analytics, Advanced Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Data Preprocessing, Exploratory Data Analysis, Model Evaluation, Data Visualization, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Negotiation, Event Planning, Business Correspondence, Business Writing, Business Communication, Verbal Communication Skills, Planning, Proposal Development, Decision Making, Customer Complaint Resolution
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation
Beginner · Course · 1 - 3 Months