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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Advanced Analyze Phase

    Skills you'll gain: Statistical Hypothesis Testing, Six Sigma Methodology, Lean Six Sigma, Process Improvement, Quality Improvement, Process Optimization, Statistical Analysis, Statistics, Data Analysis, Variance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    982 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Workday

    Workday Human Capital Management for Business Users

    Skills you'll gain: Workday (Software), Human Capital, HR Tech, Human Resources Information System (HRIS), People Analytics, Learning Management Systems, Staff Management, Business Reporting, Business Process, Compensation Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    116 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Databases, Statistical Machine Learning, Model Evaluation, Predictive Analytics, R Programming, Data Analysis, SQL, Predictive Modeling, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    922 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Entiende el usuario típico en Facebook

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media Campaigns, Marketing Analytics, Social Media Marketing, Social Media, Marketing, Marketing Budgets, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    AI For Medical Treatment

    Skills you'll gain: Deep Learning, Statistical Analysis, Clinical Trials, Treatment Planning, Data Analysis, Model Evaluation, Applied Machine Learning, Patient Treatment, AI Personalization, Machine Learning, Text Mining, Health Informatics, Medical Terminology, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    531 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Power Platform Fundamentals PL-900 Exam Prep

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Data Visualization, Power Apps Component Framework, Business Intelligence, Business Process Automation, Application Development, Data Integration, Performance Analysis, Application Design, Automation, Data Security, Data Store, Business Process, Computing Platforms, Microsoft Teams, Data Analysis Software

    4.3
    Rating, 4.3 out of 5 stars
    ·
    261 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning: Classification

    Skills you'll gain: Classification Algorithms, Applied Machine Learning, Logistic Regression, Supervised Learning, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Model Evaluation, Text Mining, Machine Learning Algorithms, Scalability, Machine Learning, Natural Language Processing, Big Data, Probability & Statistics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Doing More with SAS Programming

    Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Processing, Data Integration, Statistical Programming, Data Analysis, Data Presentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    943 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Business Analysis Excel Tools and CCBA Training

    Skills you'll gain: Business Analysis, Project Management, Risk Management, Project Planning, Data Visualization, Agile Project Management, Microsoft Excel, Cost Management, Business Systems Analysis, Project Management Office (PMO), Stakeholder Engagement, Excel Formulas, Scope Management, Pivot Tables And Charts, Dashboard, Business Analytics, Stakeholder Management, Business Requirements, Data Analysis, Data Validation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Introduction to Microsoft Excel

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Data Entry, Productivity Software, Data Manipulation, Expense Management, Budgeting, Inventory Management System, Data Management, Data Visualization, Data Analysis, Business Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Derivatives - Options & Futures

    Skills you'll gain: Derivatives, Financial Trading, Financial Market, Risk Management, Market Analysis, Capital Markets, Portfolio Risk, Investments, Technical Analysis, Market Dynamics, Profit and Loss (P&L) Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    267 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    China’s Economic Transformation Part 1: Economic Reform and Growth in China

    Skills you'll gain: International Relations, Economic Development, International Finance, World History, Fiscal Management, Economics, Financial Systems, Global Marketing, Economics, Policy, and Social Studies, Governance, Banking, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Six Sigma Advanced Analyze Phase: Kennesaw State University
  • Workday Human Capital Management for Business Users: Workday
  • Data Science at Scale: University of Washington
  • Entiende el usuario típico en Facebook: Coursera
  • AI For Medical Treatment: DeepLearning.AI
  • Microsoft Power Platform Fundamentals PL-900 Exam Prep: Microsoft
  • Machine Learning: Classification: University of Washington
  • Doing More with SAS Programming: SAS
  • Business Analysis Excel Tools and CCBA Training: Simplilearn
  • Introduction to Microsoft Excel: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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