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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    BigQuery for Data Analysts

    Skills you'll gain: Looker (Software), Big Data, SQL, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Warehousing, Data Cleansing, Data Analysis, Data Visualization Software, Google Sheets, Google Cloud Platform, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    73 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Comercialice su nuevo negocio con Canva

    Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Promotional Materials, Graphic Design, Marketing, Design, Branding

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Visualization for Data Journalism

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Presentation, Infographics, Data Visualization Software, Data Storytelling, Plotly, Matplotlib, Journalism, Graphing, Data Literacy, Color Theory, Data Manipulation, Design Elements And Principles, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Data & Finance for the future

    Skills you'll gain: Financial Statement Analysis, Financial Analysis, Business Analytics, Regression Analysis, Business Valuation, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Financial Accounting, Cash Flows, Balance Sheet, Income Statement, Working Capital, Competitive Analysis, International Finance, Business Economics, Economics, Market Dynamics, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    487 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    SAS Advanced Programmer

    Skills you'll gain: SQL, SAS (Software), Database Management, Query Languages, Case Studies, Data Access, Program Development, Statistical Programming, Data Presentation, Scripting, Perl (Programming Language), Data Processing, Automation, Data Integration, Stored Procedure, Data Manipulation, Data Transformation, Debugging, Data Validation, Data Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    405 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Launch and Post-Launch Management

    Skills you'll gain: Product Planning, AI Product Strategy, Product Management, New Product Development, Quality Assurance and Control, Sales Strategy, Performance Analysis, Marketing Strategies, Product Marketing, Product Lifecycle Management, Product Improvement, Product Testing, Sales Enablement, Key Performance Indicators (KPIs), Cross-Functional Collaboration, User Feedback, Data Analysis, Customer Insights, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineering, Big Data and ML on Google Cloud en Español

    Skills you'll gain: Model Deployment, Google Cloud Platform, Data Lakes, Data Pipelines, Dataflow, Apache Spark, Big Data, Data Architecture, Tensorflow, Apache Hadoop, Data Warehousing, Data Infrastructure, Unstructured Data, Metadata Management, Applied Machine Learning, Real Time Data, Extract, Transform, Load, Data Management, Data Migration, Data Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    814 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Building Your Artistic Brand

    Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Organize an event with Canva

    Skills you'll gain: Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Graphic Design, Graphic and Visual Design Software, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Supply Chain Software Tools

    Skills you'll gain: Supply Chain Systems, Supply Chain Management, Data Management, Data Lakes, Supply Chain Planning, Data Analysis Software, Real Time Data, Business Technologies, Inventory Management System, Forecasting, Data Analysis, Data-Driven Decision-Making, AI Enablement, Problem Solving, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Finance

    Skills you'll gain: Generative AI, Fraud detection, AI Personalization, Predictive Analytics, Financial Services, Personalized Service, Financial Trading, Financial Reporting, FinTech, Forecasting, Compliance Management, Artificial Intelligence, Risk Analysis, Emerging Technologies, Automation

    3.6
    Rating, 3.6 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • BigQuery for Data Analysts: Google Cloud
  • Comercialice su nuevo negocio con Canva: Coursera
  • Visualization for Data Journalism: University of Illinois Urbana-Champaign
  • Data & Finance for the future: Fundação Instituto de Administração
  • SAS Advanced Programmer: SAS
  • Product Launch and Post-Launch Management: Xbox
  • Data Engineering, Big Data and ML on Google Cloud en Español: Google Cloud
  • Building Your Artistic Brand: University of Colorado Boulder
  • Organize an event with Canva: Coursera
  • Supply Chain Software Tools: Unilever

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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