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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    IBM

    Fundamentals of Building AI Agents

    Skills you'll gain: LangChain, LLM Application, Tool Calling, AI Workflows, Generative AI Agents, Agentic Workflows, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Data Visualization, Agentic systems, Analytics, Software Development

    4.5
    Rating, 4.5 out of 5 stars
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    147 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Madecraft

    Pandas for Data Analysts: Leveraging Python with Confidence

    Skills you'll gain: Pandas (Python Package), Plot (Graphics), Exploratory Data Analysis, Microsoft Excel, Statistical Visualization, Pivot Tables And Charts, Data Manipulation, Box Plots, Data Visualization, Descriptive Statistics, Time Series Analysis and Forecasting, Data Cleansing, Spreadsheet Software, Data Transformation, Feature Engineering, Data Wrangling, Data Import/Export, Data Analysis, Data Integration, Python Programming

    Beginner · Course · 1 - 3 Months

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    Madecraft

    Using Excel for Accounting

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Auditing, Data Visualization, Excel Formulas, Accounting, Spreadsheet Software, Maintainability, Financial Reporting, Financial Accounting, Data Synthesis, Financial Modeling, Scalability, Data Analysis, Loans

    Beginner · Course · 1 - 3 Months

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    Pearson

    International Trade, Public Goods, and Externalities

    Skills you'll gain: Economics, Market Dynamics, Economics, Policy, and Social Studies, Supply And Demand, Environmental Resource Management, Natural Resource Management, International Relations, Environment and Resource Management, Tax, Public Policies, Environmental Issue, Socioeconomics, Environmental Policy, Policy Analysis, Market Analysis, Resource Allocation, Resource Management, Cost Benefit Analysis, Social Impact

    Beginner · Course · 1 - 4 Weeks

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    Johns Hopkins University

    Mathematical Biostatistics Boot Camp 1

    Skills you'll gain: Sampling (Statistics), Bayesian Statistics, Probability & Statistics, Statistical Inference, Statistics, Probability, Probability Distribution, Data Analysis, Statistical Analysis, Biostatistics, Statistical Hypothesis Testing

    4.4
    Rating, 4.4 out of 5 stars
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    546 reviews

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Claude for Professional Productivity and Task Automation

    Skills you'll gain: Prompt Engineering, Anthropic Claude, Claude Code, AI Workflows, Prompt Engineering Tools, Agentic Workflows, AI Orchestration, Model Context Protocol, Presentations, Excel Formulas, Business Process Automation, Microsoft PowerPoint, Spreadsheet Software, Data Presentation, Financial Data, Tool Calling, Productivity Software, Automation, Financial Modeling, Workflow Management

    Intermediate · Course · 1 - 3 Months

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    Microsoft

    Employee Development & Well-Being

    Skills you'll gain: Employee Coaching, Empathy & Emotional Intelligence, Recognizing Others, Smart Goals, Emotional Intelligence, Employee Engagement, Employee Surveys, Employee Performance Management, Human Resources Management and Planning, Constructive Feedback, Team Collaboration, Goal Setting, People Development, Empathy, Coaching, Business Communication, Data Analysis, Prompt Engineering, Microsoft Copilot, Generative AI

    Intermediate · Course · 3 - 6 Months

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    Coursera

    Get Started with Canva

    Skills you'll gain: Multimedia, Canva (Software), Animations, Graphics Software, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    278 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Tableau Learning Partner

    Introduction to Tableau

    Skills you'll gain: Tableau Software, Interactive Data Visualization, Data Storytelling, Data Visualization Software, Business Analytics, Data Wrangling, Dashboard Creation, Data Preprocessing, Data Integration, Data Cleansing, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
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    322 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    Microsoft 365 Copilot for HR and People Operations

    Skills you'll gain: HR Tech, Human Resources Software, Microsoft Copilot, Prompt Engineering, Human Resources, Human Resources Information System (HRIS), Human Resources Management and Planning, Human Resource Strategy, AI Enablement, Data Ethics, Workforce Planning, People Analytics, Microsoft 365, Human Resource Policies, AI Workflows, Compliance Training, Talent Management, Employee Engagement, Power BI, Performance Management

    Intermediate · Course · 1 - 3 Months

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    IESE Business School

    The Art of Storytelling

    Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Drive Engagement, Active Listening

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

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    Tableau Learning Partner

    Data Analysis with Tableau

    Skills you'll gain: Exploratory Data Analysis, Tableau Software, Data Preprocessing, Statistical Visualization, Data Analysis, Descriptive Statistics, Predictive Analytics, Box Plots, Statistical Analysis, Scatter Plots, Data Visualization Software, Statistical Reporting, Trend Analysis, Analytics, Histogram, Data Manipulation, Regression Analysis, Correlation Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    114 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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