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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: Prompt Engineering, New Product Development, Model Based Systems Engineering, Model Evaluation, Generative AI, Financial Statement Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Strategic Decision-Making, Real-Time Operating Systems, Object Oriented Design, Sampling (Statistics), Failure Analysis, Data Ethics, Goal Setting, Database Design, Data Visualization, Supervised Learning

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Business Communication

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Business Writing, AI literacy, Business Correspondence, Business Communication, Google Gemini, ChatGPT, Responsible AI, Report Writing, LLM Application, Generative AI, Writing, Business Reporting, Ideation, AI Workflows, Content Creation, Verification And Validation, Brainstorming, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Data Scientist Associate (DP-100) Exam Prep

    Skills you'll gain: Responsible AI, Model Deployment, Model Training, Convolutional Neural Networks, Classification Algorithms, Data Analysis, Image Analysis, Data Store, Data Integration, Data Lakes, Model Evaluation, Transfer Learning, Cloud Management, Machine Learning Methods, Machine Learning, Data Processing, Data Preprocessing, Data Pipelines, Data Transformation, Data Manipulation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    621 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    SQL: A Practical Introduction for Querying Databases

    Skills you'll gain: SQL, Relational Databases, Microsoft SQL Servers, MySQL, Query Languages, Database Systems, Databases, Database Design, Database Management, Stored Procedure, IBM DB2, Database Development, Data Manipulation, Data Analysis, Transaction Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    713 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Preparation & Applied Machine Learning

    Skills you'll gain: Data Preprocessing, Supervised Learning, Model Optimization, Feature Engineering, Pandas (Python Package), Data Wrangling, Exploratory Data Analysis, Data Quality, Model Training, Applied Machine Learning, Data Processing, Data Manipulation, Statistical Machine Learning, Data Transformation, Classification And Regression Tree (CART), Data Cleansing, Data Pipelines, Machine Learning, Data Modeling, Data Architecture

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    SAP SuccessFactors Payroll Bootcamp - Beginner to Advanced

    Skills you'll gain: Payroll, Payroll Systems, SAP SuccessFactors, Payroll Administration, Payroll Reporting, Payroll Processing, Payroll Tax, SAP Applications, Management Reporting, Auditing, System Configuration, Audit Planning, Tax Planning, Tax, Key Performance Indicators (KPIs), Data Validation, Debugging

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Digital Analysis, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows, Web Analytics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    153 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Quantitative Tools for Risk and Decision Analysis

    Skills you'll gain: Risk Modeling, Estimation, Risk Management, Analysis, Decision Making, Risk Analysis, Statistics, Data-Driven Decision-Making, Forecasting, Strategic Decision-Making, Probability, Quantitative Research, Statistical Modeling, Data Collection, Data Analysis, Probability Distribution, Predictive Modeling, Strategic Prioritization, Simulation and Simulation Software, Statistical Methods

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Structured Query Language (SQL)

    Skills you'll gain: SQL, Database Systems, Database Theory, Database Management, Query Languages, Database Design, Relational Databases, Database Administration, Database Application, Database Development, Data Access, Data Science, Data Analysis, Data Manipulation, Data Modeling, Data Integrity

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    How To Create a Website in a Weekend! (Project-Centered Course)

    Skills you'll gain: Web Design, Web Design and Development, WordPress, Web Language, HTML and CSS, Browser Compatibility, Web Content, Hypertext Markup Language (HTML), Information Architecture, Web Presence, Web Development, Content Management Systems, Web Analytics and SEO, Responsive Web Design, Cross Platform Development, Content Management

    3.3
    Rating, 3.3 out of 5 stars
    ·
    585 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Interviewing and Resume Writing in English

    Skills you'll gain: Interviewing Skills, Negotiation, Oral Expression, Telephone Skills, Price Negotiation, Presentations, Marketing Planning, Verbal Communication Skills, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Copywriting, Persuasive Communication, Strategic Marketing, Tactfulness, Business Writing, Business Correspondence, Campaign Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    771 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Inglés Empresarial: el márketing y ventas

    Skills you'll gain: Sales Presentations, Marketing Design, Brainstorming, Presentations, English Language, Marketing Materials, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Employee Surveys, Business Communication, Data Visualization, Communication Strategies, Marketing, Marketing Psychology, Professional Networking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    325 reviews

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

  • Google AI Certificate
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  • IBM AI Engineering Certificate
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