• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • I

    IBM

    Generative AI for Data Engineers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Responsible AI, AI literacy, Data Warehousing, Data Ethics, Data Infrastructure, Data Architecture, Data Mining, Artificial Intelligence and Machine Learning (AI/ML), Augmented and Virtual Reality (AR/VR), Model Evaluation, Machine Learning

    ★ 4.7 (12K) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I
    I

    Multiple educators

    IBM and ISC2 Cybersecurity Specialist

    Skills you'll gain: Email Security, Digital Forensics, Network Security, Cloud Infrastructure, Incident Response, Incident Management, Cloud Platforms, Business Continuity Planning, Penetration Testing, Computer Security Incident Management, Business Continuity, Security Controls, System Configuration, Generative AI, Data Storage, Peripheral Devices, Cybersecurity, Application Security, Information Technology, Cryptography

    ★ 4.7 (16K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
  • G

    Google

    Google Data Analytics Capstone: Complete a Case Study

    Skills you'll gain: LinkedIn, Data Analysis, Data Analysis Software, Data Processing, Spreadsheet Software, Case Studies, Analytics, Analytical Skills, Interviewing Skills, AI Enablement, Data Visualization Software, Artificial Intelligence, Portfolio Management, Data Presentation, Data Cleansing, Data Visualization, Presentations

    ★ 4.8 (20K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google

    IT Security: Defense against the digital dark arts

    Skills you'll gain: IT Security Architecture, Information Systems Security, Network Security, Application Security, Security Controls, Security Awareness, Cybersecurity, Cyber Attacks, Encryption, Data Security, Cryptography, Security Strategy, Security Management, Computer Security Awareness Training, Cyber Security Policies, Authorization (Computing), Threat Management, Firewall, Authentications, Identity and Access Management

    ★ 4.8 (26K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    IBM

    IT Fundamentals for Cybersecurity

    Skills you'll gain: Operating System Administration, IT Service Management, Cloud Computing, Governance Risk Management and Compliance, Information Technology Infrastructure Library, Malware Protection, Networking Hardware, Service Management, Identity and Access Management, Linux, Linux Commands, Incident Response, Network Security, Cybersecurity, TCP/IP, Linux Administration, Network Protocols, Cloud Computing Architecture, Cloud Security, Cyber Attacks

    ★ 4.6 (22K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • V

    Vanderbilt University

    Generative AI Leadership & Strategy

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, AI powered creativity, Ideation, Verification And Validation, Succession Planning, LLM Application, AI literacy, Business Writing, Responsible AI, Generative AI, AI Enablement, Leadership, Business Correspondence, Meeting Facilitation, Leadership and Management, Creativity, Problem Solving, Risk Management

    ★ 4.8 (9.4K) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google

    Project Execution: Running the Project

    Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Product Quality (QA/QC), Project Management Life Cycle, Quality Assessment, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Issue Tracking, Team Building, Project Coordination, Leadership and Management, Project Management Software, Project Risk Management, Data Storytelling, Risk Management, Strategic Thinking

    ★ 4.8 (10K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Meta

    Meta Web Development Fundamentals

    Skills you'll gain: Django (Web Framework), Bootstrap (Front-End Framework), Responsive Web Design, Hypertext Markup Language (HTML), Back-End Web Development, HTML and CSS, Relational Databases, Object Oriented Programming (OOP), Database Management Systems, Database Management, Code Reusability, Database Theory, SQL, Database Design, Front-End Web Development, Unit Testing, MySQL, Computer Programming, Pseudocode, Communication

    ★ 4.7 (18K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Engineer

    Skills you'll gain: Identity and Access Management, Kubernetes, Cloud Infrastructure, Application Performance Management, Google Cloud Platform, Cloud-Native Computing, Cloud Development, Infrastructure As A Service (IaaS), Infrastructure Architecture, Cloud Computing Architecture, Cloud Computing, Serverless Computing, Cloud Solutions, Virtual Machines, Terraform, Cloud Management, Dashboard Creation, Prompt Engineering, IT Infrastructure, Network Administration

    ★ 4.7 (27K) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    IBM

    Generative AI Fundamentals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, ChatGPT, Generative Adversarial Networks (GANs), Responsible AI, OpenAI, Data Ethics, AI literacy, Large Language Modeling, Leadership and Management, AI Enablement, Business Leadership, Strategic Leadership, Business Ethics, Hugging Face, Legal Risk, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning

    ★ 4.7 (12K) · Beginner · Specialization · 3 - 6 Months

    Category: Top AI Program
    Top AI Program
  • I

    IBM

    IBM IT Support

    Skills you'll gain: Email Security, Cloud Infrastructure, Cloud Platforms, Technical Support, Technical Support and Services, Cloud Computing, Generative AI, Cloud Computing Architecture, Hardware Troubleshooting, IT Service Management, Generative AI Agents, Cloud Services, Cloud Development, Cloud Deployment, Professional Networking, Data Storage, Peripheral Devices, Database Administration, Information Technology, Customer Service

    ★ 4.7 (13K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IBM

    Generative AI for IT Systems Analysts and Architects

    Skills you'll gain: Prompt Engineering, Process Modeling, Prompt Patterns, Generative AI, Business Workflow Analysis, Systems Analysis, AI Workflows, AI literacy, Process Optimization, Miro AI, Process Mapping, Systems Architecture, Solution Architecture, Software Architecture, Systems Thinking, Responsible AI, Machine Learning, Project Documentation, Stakeholder Communications, Technical Consulting

    ★ 4.7 (12K) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…171819…834

In summary, here are 10 of our most popular brand management courses

  • Generative AI for Data Engineers: IBM
  • IBM and ISC2 Cybersecurity Specialist: IBM
  • Google Data Analytics Capstone: Complete a Case Study: Google
  • IT Security: Defense against the digital dark arts: Google
  • IT Fundamentals for Cybersecurity: IBM
  • Generative AI Leadership & Strategy: Vanderbilt University
  • Project Execution: Running the Project: Google
  • Meta Web Development Fundamentals: Meta
  • Preparing for Google Cloud Certification: Cloud Engineer: Google Cloud
  • Generative AI Fundamentals: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok