• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    T

    The University of Sydney

    محو الأمية المعلوماتية والرقمية لتحقيق النجاح في الجامعة

    Skills you'll gain: Critical Thinking, digital literacy, Information Management, Professionalism, Research, Communication, Document Management, Ethical Standards And Conduct, Digital Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Michigan

    Affirmative Action in Higher Education Teach-Out

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Programs, Higher Education, Diversity Awareness, Student Services, Social Justice, Community Outreach, Community Organizing, Case Law, Socioeconomics, Case Studies, Advocacy, Economics, Policy, and Social Studies, Legal Proceedings, Social Sciences

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    School Health for Children and Adolescents

    Skills you'll gain: Autism Spectrum Disorders, Individualized Education Programs (IEP), Special Education, Nutrition Education, Community Health, School Psychology, Chronic Diseases, Case Studies, Nutrition and Diet, Empathy & Emotional Intelligence, Health Education, Health Promotion, School Counseling, Developmental Disabilities, Mental and Behavioral Health Specialties, Parent Communication, Care Management, Communication Disorders, Pediatric First Aid, Behavioral Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Interaction Design

    Skills you'll gain: Design Research, Visual Design, Interaction Design, User Experience Design, Statistical Analysis, Usability, Experience Design, UI/UX Research, Ideation, User Interface (UI), Experimentation, Interactive Design, User Interface and User Experience (UI/UX) Design, Human Computer Interaction, A/B Testing, Human Factors, Collaborative Software, Telecommuting, R Programming, Storyboarding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Game Theory, Strategic Thinking, Competitive Analysis, Business Strategies, Strategic Partnership, Corporate Strategy, Product Strategy, Strategic Decision-Making, Market Dynamics, New Business Development, Market Opportunities, Market Share, New Product Development, Market Analysis, Design and Product, Innovation, Coordination

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Legal Ethics and Practicality

    Skills you'll gain: Data Ethics, Legal Technology, Legal Strategy, Law, Regulation, and Compliance, Regulation and Legal Compliance, AI literacy, Legal Risk, Responsible AI, Ethical Standards And Conduct, AI Enablement, LLM Application, AI Integrations

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Sampling People, Networks and Records

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Quantitative Research, Statistical Methods, Statistical Analysis, Statistical Software, Probability & Statistics, Probability, Statistical Inference, Network Analysis, Research Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Project Management: Build Job-Ready Skills

    Skills you'll gain: Stakeholder Management, Communication Planning, Virtual Teams, Team Management, Team Leadership, Plan Execution, Scheduling, Conflict Management, Project Schedules, Project Management Life Cycle, Project Management, Teamwork, Project Management Office (PMO), Stakeholder Analysis, Risk Mitigation, Agile Product Development, Risk Management, Communication, Planning, Budgeting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    806 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Corporate Communications

    Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Social Media, Employee Engagement, Telecommuting, Business Communication, Communication Strategies, Communication, Driving engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Applied Data Analytics

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Business Analytics, Analytics, Social Network Analysis, Fraud detection, Data Analysis, Data Presentation, Business Intelligence, Marketing Analytics, Pandas (Python Package), Analytical Skills, Network Analysis, Interactive Data Visualization, Power BI, Plot (Graphics), Exploratory Data Analysis, Data Visualization, Python Programming

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Energy and Utilities, Operating Cost, Transportation Operations, Operations, Production Process, Manufacturing and Production, Process Engineering, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management, Capital Expenditure, Resource Utilization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    A starter’s guide to Open Science

    Skills you'll gain: Data Sharing, Educational Materials, Open Source Technology, General Science and Research, Science and Research, Research, Research Design, Research Methodologies, Peer Review, Data Access, Community Outreach, Ethical Standards And Conduct, Data Store, Interoperability, Metadata Management, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Mixed · Course · 1 - 3 Months

1…173174175…595

In summary, here are 10 of our most popular social media marketing courses

  • محو الأمية المعلوماتية والرقمية لتحقيق النجاح في الجامعة: The University of Sydney
  • Affirmative Action in Higher Education Teach-Out: University of Michigan
  • School Health for Children and Adolescents: University of Colorado System
  • Interaction Design: University of California San Diego
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • GenAI for Legal Ethics and Practicality: Coursera
  • Sampling People, Networks and Records: University of Michigan
  • Microsoft Project Management: Build Job-Ready Skills: Microsoft
  • Introduction to Corporate Communications: University of California, Irvine
  • Applied Data Analytics: Madecraft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok