• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Y

    Yonsei University

    Deep Learning for Business

    Skills you'll gain: Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Artificial Neural Networks, Convolutional Neural Networks, Recurrent Neural Networks (RNNs), Technology Strategies, Business Strategy, Natural Language Processing, Artificial Intelligence, Machine Learning, Reinforcement Learning, Unsupervised Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    687 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Product Design and UX/UI Fundamentals

    Skills you'll gain: User Story, User Interface (UI), Usability, Design Thinking, User Interface (UI) Design, User Experience Design, Mockups, User Experience, Wireframing, Usability Testing, User Centered Design, Artificial Intelligence, Responsible AI, Prototyping, User Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Marketing: Building Iconic Brands

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing, Marketing Strategies, Promotional Strategies, Brand Awareness, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Strategic Planning

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Shanghai Jiao Tong University

    离散数学

    Skills you'll gain: Graph Theory, Theoretical Computer Science, Combinatorics, Logical Reasoning, Computational Thinking, Data Structures, Computer Science, Applied Mathematics, Algorithms, Operations Research, Network Model, Computer Networking

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: UI/UX Research, User Interface and User Experience (UI/UX) Design, User Experience, User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Interaction Design, Web Design, Typography, Prototyping, Persona Development

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Observational Methods and Qualitative Data Analysis

    Skills you'll gain: Qualitative Research, Case Studies, Interviewing Skills, Data Analysis, Research Methodologies, Social Sciences, Research, Data Collection, Cultural Diversity, Psychology, Anthropology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • I

    Imperial College London

    Getting started with TensorFlow 2

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Convolutional Neural Networks, Transfer Learning, Supervised Learning, Computer Vision, Model Deployment, Artificial Neural Networks, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    582 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Lausanne

    Accounting 2

    Skills you'll gain: Mergers & Acquisitions, Equities, Tax, Accounting, Accounts Receivable, Securities (Finance), Financial Market, Inventory Accounting, Asset Management, Financial Accounting, Depreciation, Corporate Finance, Profit and Loss (P&L) Management, Balance Sheet, Financial Statements, Financial Reporting, Revenue Recognition, Cash Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Management de Eventos

    Skills you'll gain: Event Management, Event Planning, Advertising, Hospitality, Resource Allocation, Stakeholder Management, Dashboard, Marketing Communications, Communication Strategies, Organizational Skills, Target Audience, Program Evaluation, Scheduling, Budgeting

    4.1
    Rating, 4.1 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Coexistence in Medieval Spain: Jews, Christians, and Muslims

    Skills you'll gain: Social Studies, World History, Intercultural Competence, European History, International Relations, Cultural Diversity, Culture, Diversity Awareness, Research, Research Methodologies, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Part 2, Building Community and Habits of Learning

    Skills you'll gain: Lesson Planning, Critical Thinking, Classroom Management, Stress Management, Student Engagement, Differentiated Instruction, Instructional Strategies, Pedagogy, Special Education, Learning Strategies, Disabilities, Learning Theory, Learning Styles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    129 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    Interactive Brokers

    ESG Investing: Industry Impacts & Transformations

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Environmental Issue, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

1…175176177…378

In summary, here are 10 of our most popular market research courses

  • Deep Learning for Business: Yonsei University
  • Product Design and UX/UI Fundamentals: Microsoft
  • Global Marketing: Building Iconic Brands: University of Illinois Urbana-Champaign
  • 离散数学: Shanghai Jiao Tong University
  • UX/UI Design Fundamentals: Usability and Visual Principles: SkillUp
  • Observational Methods and Qualitative Data Analysis: American Psychological Association
  • Getting started with TensorFlow 2: Imperial College London
  • Accounting 2: University of Lausanne
  • Management de Eventos: Universidad de Palermo
  • Coexistence in Medieval Spain: Jews, Christians, and Muslims: University of Colorado System

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok