Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Salesforce
Skills you'll gain: Sales Development, Salesforce, Lead Generation, Sales Support, Sales Pipelines, Sales Enablement, Sales Management, Campaign Management, Sales Process, Sales Prospecting, Sales Operations, Prospecting and Qualification, Customer Relationship Management (CRM) Software, Promotions and Campaigns, Data Entry, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: New Business Development, Business Strategy, Competitive Analysis, Strategic Thinking, Market Share, Business Development, Market Dynamics, Corporate Strategy, Innovation, Competitive Intelligence, Business Priorities, Growth Strategies, Market Analysis, Strategic Marketing, Market Opportunities, Value Propositions, Business Administration, Product Strategy, Technology Strategies, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design Software, Graphic Design, Graphic and Visual Design, Animations, Editing, Marketing, Product Promotion
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Ethics, Dashboard Creation, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Ethical Standards And Conduct, Microsoft Power Platform, Data Management, Data Analysis, Performance Analysis, Performance Tuning
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Literacy, Customer Relationship Building, Customer Insights, Analytics, Advanced Analytics
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Model Deployment, Decision Tree Learning, Applied Machine Learning, Predictive Modeling, Machine Learning Software, Microsoft Azure, No-Code Development, Machine Learning, Data Preprocessing, Predictive Analytics, Model Training, Cloud Deployment, Feature Engineering, Machine Learning Algorithms, Model Evaluation, Data Science, Data Analysis, Classification Algorithms
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Marketing Automation, AI Personalization, Marketing Analytics, Personalized Campaigns, Digital Marketing, Marketing Strategies, Digital Marketing Campaigns, Digital Marketing Tools, Customer Analysis, Digital Advertising, Predictive Analytics, Image Analysis, Artificial Intelligence, Customer Engagement, Content Optimization, Search Engine Optimization, HubSpot CRM, Automation, Advertising, Computer Vision
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Cloud Computing Architecture, Generative AI Agents, Systems Development Life Cycle, Cloud Deployment, Artificial Intelligence and Machine Learning (AI/ML), Cloud Services, Database Management Systems, Artificial Intelligence, Software Development Methodologies, Data Strategy, Database Application, Programming Principles, Data Storage Technologies, Cross Platform Development, Package and Software Management, Data-Driven Decision-Making, Computer Programming, Other Programming Languages
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Peer Review, Event Marketing, Internal Communications, Brand Management, Branding, Promotional Strategies, Business Development, Brand Strategy, Proposal Development, Event Planning, Campaign Planning, Case Studies, Stakeholder Engagement, Driving engagement, Strategic Partnership, Stakeholder Management, Stakeholder Analysis, Stakeholder Communications, Employee Engagement
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Predictive Modeling, Data Preprocessing, Model Training, Regression Analysis, Microsoft Excel, Forecasting, Excel Formulas, Pivot Tables And Charts, Data Manipulation, Data Transformation, Feature Engineering, Statistical Modeling, Spreadsheet Software, Predictive Analytics, Model Optimization, Data Cleansing, Statistical Methods
Mixed · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Consulting, Management Consulting, Business Consulting, Excel Formulas, Benchmarking, Microsoft Excel, Analytical Skills, Business Research, Data Collection, Spreadsheet Software, Analysis, Market Research, Competitive Analysis, Data Modeling, Supply Chain, Performance Analysis, Business Strategy, Market Dynamics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Engineering, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Integration, Data Warehousing, Software Engineering Tools, Data Import/Export, Stored Procedure, Data Sharing, SQL, Data Analysis, GitHub, Microsoft Visual Studio, Command-Line Interface, Application Deployment
Intermediate · Course · 1 - 3 Months