Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Content Performance Analysis, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media
Intermediate · Guided Project · Less Than 2 Hours
DeepLearning.AI
Skills you'll gain: Model Evaluation, Data Analysis, Jupyter, Exploratory Data Analysis, Data Ethics, Artificial Intelligence, Machine Learning, Applied Machine Learning, Supervised Learning, Information Privacy, Deep Learning, Data Preprocessing, Environmental Monitoring, Public Health
Beginner · Course · 1 - 4 Weeks

Imperial College London
Skills you'll gain: Research Design, Epidemiology, Biostatistics, Clinical Research, Research Methodologies, Public Health, Statistical Analysis, Sample Size Determination, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Dashboard, Data Transformation, Data Analysis, Excel Formulas, Data Visualization Software, Data Presentation, Data Manipulation, Business Intelligence, Data Cleansing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

University of London
Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Process Mapping, Operational Analysis, Organizational Strategy, Process Analysis, Business Strategy, Customer Service, Market Analysis
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Data Warehousing, Machine Learning Methods, Supervised Learning, Data Pipelines, Data Preprocessing, Classification Algorithms, Data Modeling, Decision Tree Learning, Data Science, Data Integration, Machine Learning Algorithms, Data Cleansing, Model Evaluation, Exploratory Data Analysis, Big Data, Analytical Skills, Data Analysis
Build toward a degree
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Graphic and Visual Design Software, Graphic Design, Content Creation, Writing, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Data Mining, Big Data, Anomaly Detection, Text Mining, Unstructured Data, Exploratory Data Analysis, Spatial Analysis, Advanced Analytics, Image Analysis, Algorithms, Classification Algorithms, Information Privacy
Mixed · Course · 1 - 3 Months

The Hong Kong University of Science and Technology
Skills you'll gain: FinTech, Financial Services, Banking, Financial Regulation, Mobile Banking, Emerging Technologies, Technology Strategies, Payment Systems, Blockchain, Business Technologies, Consumer Lending, Entrepreneurship, Big Data, Market Trend, Innovation, Strategic Partnership
Beginner · Course · 1 - 4 Weeks