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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    SQL for Data Science with R

    Skills you'll gain: Database Design, Relational Databases, SQL, Database Development, Databases, R Programming, R (Software), Data Science, Query Languages, Data Access, Data Manipulation, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    194 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Y

    Yonsei University

    Spatial Data Science and Applications

    Skills you'll gain: Spatial Data Analysis, Spatial Analysis, Geospatial Information and Technology, Geographic Information Systems, Geospatial Mapping, GIS Software, Database Management Systems, Big Data, Database Systems, Apache Hadoop, Data Modeling, PostgreSQL, Network Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    532 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Doing More with SAS Programming

    Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Wrangling, Data Processing, Data Integration, Statistical Programming, Data Analysis, Code Reusability, Data Management, Data Presentation

    4.8
    Rating, 4.8 out of 5 stars
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    944 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science in Real Life

    Skills you'll gain: Data Quality, Data Presentation, Data Management, Technical Communication, Data Analysis, Statistical Methods, Analytical Skills, Data-Driven Decision-Making, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Moneyball and Beyond

    Skills you'll gain: Analytics, People Analytics, Data Analysis, Advanced Analytics, Business Metrics, Statistical Analysis, Statistical Programming, Descriptive Analytics, Probability & Statistics, Statistics, Python Programming, Statistical Methods, Data Manipulation

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Fitting Statistical Models to Data with Python

    Skills you'll gain: Statistical Modeling, Statistical Methods, Bayesian Statistics, Statistical Inference, Statistical Software, Model Evaluation, Statistical Analysis, Statistical Programming, Regression Analysis, Predictive Modeling, Advanced Analytics, Data Analysis, Logistic Regression, Exploratory Data Analysis, Dependency Analysis, Python Programming, Data Visualization Software

    4.4
    Rating, 4.4 out of 5 stars
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    718 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Desarrollo de tu marca personal

    Skills you'll gain: Branding, Brand Marketing, Marketing Planning, Strategic Marketing, Brand Strategy, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Marketing Design, Professional Development, Goal Setting, Content Creation, Market Opportunities, Value Propositions, Entrepreneurship, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    105 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Visualization & Dashboarding with R

    Skills you'll gain: Rmarkdown, Shiny (R Package), Ggplot2, Tidyverse (R Package), Data Visualization, Spatial Data Analysis, Statistical Visualization, Dashboard Creation, Scatter Plots, Plot (Graphics), Dashboard, R (Software), Data Import/Export, Interactive Data Visualization, R Programming, Data Visualization Software, Spatial Analysis, Geospatial Information and Technology, Data Science, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    458 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 with Generative AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Data Presentation, Data Ethics, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Microsoft Office, Email Automation, Microsoft 365, Data Visualization Software, Dashboard Creation, Microsoft Word, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    104 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
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    148 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Voice of the Customer (VoC): Enhancing Experiences

    Skills you'll gain: Customer experience improvement, User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Product Improvement, Continuous Improvement Process, Service Improvement, Data Collection, Surveys, Case Studies, Culture Transformation

    4.8
    Rating, 4.8 out of 5 stars
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    172 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Organizational Strategy, Strategic Marketing, Growth Strategies, Corporate Strategy, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Target Market, Organizational Effectiveness, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    329 reviews

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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