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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Maryland, College Park

    Interview Research and Preparation

    Skills you'll gain: Presentations, Oral Expression, Professional Development, Interviewing Skills, English Language, Verbal Communication Skills, Adaptability, Communication, Self-Awareness, Personal Development, Language Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    271 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad Austral

    Compra programática de medios: Publicidad online en tiempo real

    Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Media Planning, Performance marketing, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Business Metrics, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    183 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Agile Leadership

    Skills you'll gain: Change Management, Organizational Change, Agile Methodology, Meeting Facilitation, Positivity, Team Building, Resilience, Scrum (Software Development), Team Management, Sprint Retrospectives, Innovation, Sprint Planning, Culture Transformation, Organizational Development, Agile Project Management, Virtual Teams, Team Leadership, Business Transformation, Leadership Development, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Las personas, la tecnología y el futuro de la movilidad

    Skills you'll gain: Automation, Stakeholder Analysis, Socioeconomics, Environmental Science, Electrical Systems, Economics, Policy, and Social Studies, Emerging Technologies, Technology Roadmaps, Sustainable Technologies, Policy Analysis, Transportation Operations, Social Sciences, Electric Power Systems, Environment, Energy and Utilities, Sustainable Development, Information Privacy, Safety Assurance

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Business Strategy

    Skills you'll gain: Business Strategy, Business Strategies, Organizational Strategy, Strategic Thinking, Corporate Strategy, Strategic Leadership, Business Management, Strategic Decision-Making, Competitive Analysis, Market Analysis, Value Propositions, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Inglés Empresarial: Gestión y Liderazgo

    Skills you'll gain: Meeting Facilitation, Telephone Skills, Business Writing, Business Communication, Employee Coaching, Organizational Skills, Business Leadership, Delegation Skills, Writing, English Language, Leadership and Management, Leadership, Verbal Communication Skills, Recruitment, Communication, Team Building, Vocabulary

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Rochester

    History of Rock, Part One

    Skills you'll gain: Music History, Music, World History, Electronic Media, Social Impact, Media and Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Business English: Management and Leadership

    Skills you'll gain: Meeting Facilitation, Business Communication, Business Correspondence, Telephone Skills, Writing, Employee Coaching, Business Leadership, English Language, Staff Management, Recruitment, Verbal Communication Skills, Team Building, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Washington

    Business English: Making Presentations

    Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Marketing Materials, English Language

    4.8
    Rating, 4.8 out of 5 stars
    ·
    779 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Interview Research and Preparation: University of Maryland, College Park
  • Compra programática de medios: Publicidad online en tiempo real: Universidad Austral
  • Agile Leadership: University of Colorado System
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Las personas, la tecnología y el futuro de la movilidad: University of Michigan
  • Audience Demographics with Facebook Audience Insights : Coursera
  • Business Strategy: University of Illinois Urbana-Champaign
  • Inglés Empresarial: Gestión y Liderazgo : Arizona State University
  • History of Rock, Part One: University of Rochester
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder

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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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