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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Cleaning & Processing with Copilot in Excel

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Cleansing, Microsoft Excel, Data Manipulation, Data Quality, Prompt Engineering Tools, Data Analysis, Data Wrangling, Analysis, Data Transformation, Data Validation, Data Preprocessing, Data Processing, Data Integrity

    4.4
    Rating, 4.4 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Inferential and Predictive Statistics for Business

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Business Analytics, Statistics, Statistical Analysis, Analytics, Microsoft Excel, Statistical Modeling, Probability & Statistics, Statistical Methods, Predictive Analytics, Statistical Software, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Predictive Modeling

    4.8
    Rating, 4.8 out of 5 stars
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    879 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Estrategia de precios

    Skills you'll gain: Product Strategy, Revenue Management, Strategic Marketing, Marketing Psychology, Market Dynamics, Gross Profit, Profit and Loss (P&L) Management, Cost Estimation, Consumer Behaviour, Customer Analysis, Market Research, Customer Insights, Sales, Competitive Analysis, Market Data

    4.7
    Rating, 4.7 out of 5 stars
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    376 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Power BI, Microsoft Power Platform, Business Intelligence, Business Intelligence Software, Microsoft Power Automate/Flow, Dashboard, No-Code Development, Workflow Management, Dashboard Creation, Application Development, Data Analysis, Business Process Automation, Data Modeling, Process Design, Generative AI Agents, Data Visualization, Business Process, Cloud Platforms, Data Access, Data Sharing

    4.3
    Rating, 4.3 out of 5 stars
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    162 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Organizational Strategy, Marketing Management, Business Planning, Marketing, Business Management, Administration, Financial Management, Media and Communications, Public Relations, Business Strategy, Governance, Organizational Structure, Strategic Marketing, Finance, Financial Analysis, Economics

    4.8
    Rating, 4.8 out of 5 stars
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    275 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Logistic Regression in R for Public Health

    Skills you'll gain: Logistic Regression, Descriptive Statistics, Exploratory Data Analysis, Regression Analysis, Model Evaluation, Statistical Methods, R Programming, Statistical Modeling, Predictive Modeling, Statistical Analysis, Biostatistics, Statistical Software, Predictive Analytics, Probability & Statistics, R (Software), Public Health, Data Preprocessing

    4.8
    Rating, 4.8 out of 5 stars
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    368 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google データアナリティクス

    Skills you'll gain: Rmarkdown, Data Presentation, Data Ethics, Data Storytelling, Data Cleansing, Stakeholder Communications, Analytical Skills, Data-Driven Decision-Making, Stakeholder Management, Interactive Data Visualization, Data Visualization Software, Data Validation, Dashboard Creation, Dashboard, Ggplot2, Interviewing Skills, Case Studies, Data Access, Spreadsheet Software, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    614 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Data Presentation, Descriptive Statistics, Analytics, Descriptive Analytics, Research Methodologies, Statistics, Analytical Skills, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
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    185 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Costos para los Negocios

    Skills you'll gain: Cost Accounting, Operating Cost, Management Reporting, Small Business Accounting, Cost Control, Cost Management, Management Accounting, Cost Estimation, Financial Reporting, Resource Consumption Accounting, Expense Management, Operating Expense, Inventory Accounting, Material Handling, Accounting Records, Resource Allocation, Business Administration

    4.9
    Rating, 4.9 out of 5 stars
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    3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    B2B Sales: High-Impact Questions, Active Listening - 2026

    Skills you'll gain: Business Development, B2B Sales, Strategic Partnership, Sales Presentations, Enterprise Sales, Negotiation, Proposal Writing, Price Negotiation, New Business Development, Consultative Selling, Selling Techniques, Contract Negotiation, Sales Development, Sales, Non-Verbal Communication, Marketing Psychology, Search Engine Optimization, Sales Prospecting, Relationship Building, Telephone Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Xbox Product Manager

    Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, User Interface (UI) Design, Usability, Design Thinking, User Experience Design, Stakeholder Engagement, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Product Strategy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Becoming a Sports Agent

    Skills you'll gain: Labor Relations, Brand Management, Account Management, Branding, Brand Marketing, Intellectual Property, Labor Law, Arbitration, Wealth Management, Contract Negotiation, Client Services, Recruitment, Talent Recruitment, Financial Management, Financial Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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