• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Geneva

    Violences et religions

    Skills you'll gain: European History, World History, Ancient History, International Relations, Social Studies, Research, Cultural Diversity, Sociology, Political Sciences, Anthropology, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    134 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create Compelling Business Cases

    Skills you'll gain: Risk Management, Proposal Writing, Business Ethics, Business Research, Business Writing, Return On Investment, Financial Analysis, Financial Acumen, Business Analysis, Decision Making

    3.3
    Rating, 3.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Engaging in Strategic Management in Healthcare Organizations

    Skills you'll gain: Strategic Decision-Making, Strategic Leadership, Organizational Strategy, Corporate Strategy, Business Strategy, Organizational Structure, Performance Management, Health Care Administration, Business Management, Strategic Partnership, Leadership, Mergers & Acquisitions, Analysis, Competitive Analysis, New Business Development, Market Analysis, Operational Efficiency

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The State University of New York

    How to Get Skilled: Introduction to Individual Skills Management (Project-Centered Course)

    Skills you'll gain: Benchmarking, Professional Development, Performance Measurement, Performance Appraisal, Personal Development, Job Analysis, Gap Analysis, Dashboard, Microsoft Excel, Self-Awareness, Competitive Analysis, Goal Setting, Analysis

    4.1
    Rating, 4.1 out of 5 stars
    ·
    226 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Pensamiento crítico: toma de decisiones razonadas

    Skills you'll gain: Critical Thinking, Independent Thinking, Decision Making, Strategic Decision-Making, Systems Thinking, Complex Problem Solving, Creative Thinking, Analysis, Ethical Standards And Conduct, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    219 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Carnegie Mellon University

    Statistical Thermodynamics: Molecules to Machines

    Skills you'll gain: Mechanical Engineering, Chemical Engineering, Engineering, Materials science, Chemistry, Physics, Molecular, Cellular, and Microbiology, Mathematical Modeling, Physical Science, Biology

    3.9
    Rating, 3.9 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Emory University

    The Psychology of Thrill Seekers

    Skills you'll gain: Curiosity, Self-Awareness, Psychology, Human Development, Emotional Intelligence, Biology, Relationship Building, Case Studies, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Evaluating Public Health Programs at Scale

    Skills you'll gain: Program Evaluation, Health Equity, Data Collection, Public Health, Research Design, Nutritional Assessment, Policy Analysis, Healthcare Ethics, Surveys, Child Health, Maternal Health, Statistical Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    The Discovery of the Higgs Boson

    Skills you'll gain: Physics, Laboratory Research, Mechanics, Experimentation, Mathematical Modeling, electromagnetics, General Science and Research, Applied Mathematics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology

    Skills you'll gain: Ancient History, Timelines, Social Impact, Social Justice, Anthropology, Scientific Methods, World History, Social Sciences, Art History, Sustainable Development, Peer Review, Environment, Case Studies, General Science and Research, Community Development, Climate Change Programs, Spatial Analysis, Research, Cultural Sensitivity, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Разбираем отчет S-1 для IPO

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Data, Annual Reports, Regulatory Requirements, Analysis, Risk Analysis, Regulatory Documents, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Decentralized Exchange (Dex) Protocols & Platforms

    Skills you'll gain: Blockchain, Market Liquidity, FinTech, Financial Market, Cryptographic Protocols, Financial Systems, Governance, Financial Trading, Payment Systems, Financial Services, Network Protocols, Digital Assets, Derivatives, Computing Platforms

    Beginner · Course · 1 - 4 Weeks

1…198199200…340

In summary, here are 10 of our most popular market research courses

  • Violences et religions: University of Geneva
  • Create Compelling Business Cases: Coursera
  • Engaging in Strategic Management in Healthcare Organizations: Northeastern University
  • How to Get Skilled: Introduction to Individual Skills Management (Project-Centered Course): The State University of New York
  • Pensamiento crítico: toma de decisiones razonadas: Tecnológico de Monterrey
  • Statistical Thermodynamics: Molecules to Machines: Carnegie Mellon University
  • The Psychology of Thrill Seekers: Emory University
  • Evaluating Public Health Programs at Scale: Johns Hopkins University
  • The Discovery of the Higgs Boson: The University of Edinburgh
  • Introduction to Archaeology: Rice University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok