Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Accounts Payable and Receivable, Accounts Payable, Bookkeeping, Generally Accepted Accounting Principles (GAAP), Cash Flow Forecasting, Month End Closing, Accounts Receivable, Balancing (Ledger/Billing), Financial Statements, Process Analysis, Payroll Processing, Accounting, Accounting Software, Reconciliation, General Ledger, Microsoft Excel, Internal Auditing, Variance Analysis, Data Transformation, Data Validation
★ 2.9 (26) · Beginner · Professional Certificate · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales Management, Case Studies, Sales, Sales Process, Market Intelligence, Strategic Marketing, Competitive Intelligence, Selling Techniques, Business Analysis, Peer Review
★ 4.6 (37) · Intermediate · Course · 1 - 4 Weeks

28DIGITAL
Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Machine Learning Methods, Data Analysis, Risking, Data Literacy, Data Ethics, Machine Learning, Unsupervised Learning, Regression Analysis, Descriptive Analytics, Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML)
★ 4.3 (274) · Beginner · Course · 1 - 4 Weeks

AI Business School
Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, AI Personalization, Agentic Workflows, Responsible AI, Generative AI, Risk Management, HR Tech, Personalized Campaigns, AI literacy, AI Workflows, AI Enablement, ChatGPT, Generative AI Agents, Risk Analysis, Productivity, Artificial Intelligence, LLM Application, Innovation, Ideation
★ 4.6 (37) · Beginner · Specialization · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Security, Data Governance, Data Architecture, Data Quality, Incident Response, Security Controls, Information Privacy, Data Management, Security Strategy, Threat Management, Threat Detection, Law, Regulation, and Compliance, Data Infrastructure, Risk Management, Cybersecurity, Compliance Management, Encryption, Incident Management, Data Integrity, Risk Analysis
★ 4.3 (44) · Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Diversity Marketing, Intercultural Competence, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Cultural Responsiveness, Diversity and Inclusion, Marketing, Marketing Channel, Advertising, Culture, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Customer Analysis, Marketing Strategies, Communication Strategies
★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Support, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Sales Process, Relationship Management, Customer Analysis, Customer Insights, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy
★ 4.7 (56) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Case Studies, Brand Loyalty, Customer Relationship Building, Customer experience improvement, Customer Analysis, Customer Retention, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Auditing, Market Analysis
★ 4.5 (20) · Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Marketing Channel, Digital Transformation, Product Development, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Consumer Behaviour, Customer Engagement, Electronic Media, Innovation
★ 4.8 (76) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Consumer Behaviour, Global Marketing, Market Trend, Customer Analysis, Analytical Skills, Business Strategies, Case Studies, Customer Insights, Report Writing
★ 4.6 (15) · Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Competitive Intelligence, Responsible AI, Generative AI, Market Intelligence, Customer Insights, Market Trend, Trend Analysis, Analytics, Data Analysis
★ 4.6 (39) · Intermediate · Course · 1 - 4 Weeks