Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Infographics, Canva (Software), Graphic and Visual Design, Design Elements And Principles
Intermediate · Guided Project · Less Than 2 Hours
Duke University
Skills you'll gain: Responsible AI, Data Ethics, AI Security, Generative AI, Artificial Intelligence, AI Product Strategy, Machine Learning, Model Evaluation, Information Privacy
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Strategic Prioritization, Prioritization, Corporate Sustainability, Sustainable Business, Needs Assessment, Key Performance Indicators (KPIs), Stakeholder Engagement, Organizational Strategy, Strategic Planning, Strategic Decision-Making, Professional Networking
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Financial Acumen, Financial Analysis, Operational Efficiency, Business Acumen, Business, Finance, Business Strategies, Business Metrics, Financial Management, Business Strategy, Strategic Decision-Making, Performance Analysis
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Negotiation, Conflict Management, Business Leadership, Communication Strategies, Strategic Planning, Relationship Building, Intercultural Competence, Complex Problem Solving, Cultural Diversity
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Business Leadership, New Business Development, Strategic Thinking, Commercialization, Entrepreneurial Finance, Innovation, Digital Content, Digital Transformation, Content Creation, Market Opportunities, Consumer Behaviour, Intellectual Property
Beginner · Course · 1 - 3 Months

Skills you'll gain: Blogs, Search Engine Optimization, Brand Marketing, Content Marketing, Keyword Research, Content Creation, Web Analytics, Customer Engagement, Thought Leadership, Customer Relationship Building, Content Management Systems, Business Marketing
Beginner · Guided Project · Less Than 2 Hours

Alberta Machine Intelligence Institute
Skills you'll gain: Responsible AI, Data Ethics, MLOps (Machine Learning Operations), Model Deployment, Business Operations, Machine Learning, Ethical Standards And Conduct, Operational Analysis, Applied Machine Learning, Business Strategy, AI Enablement, AI Product Strategy, Model Evaluation, Data Maintenance, Performance Tuning, Risk Mitigation, Performance Metric, Continuous Monitoring, Systems Integration, Stakeholder Communications
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Employee Training, Talent Management, Organizational Strategy, Human Resources, Employee Engagement, Human Resources Management and Planning, Workforce Management, Compensation Management, Employee Performance Management, Recruitment
Beginner · Course · 1 - 4 Weeks