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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Games, Sensors and Media

    Skills you'll gain: Apple iOS, iOS Development, Apple Xcode, Video Game Development, Swift Programming, Mobile Development, Geographic Information Systems, Game Design, Interactive Design, Animation and Game Design, Animations, Interaction Design, Human Computer Interaction, User Interface (UI), Global Positioning Systems, User Interface (UI) Design, Application Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Social Network Analysis

    Skills you'll gain: Social Network Analysis, Network Analysis, Graph Theory, Social Sciences, Statistical Analysis, R Programming, Sociology, Statistical Modeling, Statistical Hypothesis Testing

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Social Business Model and Planning for Social Innovation

    Skills you'll gain: Team Oriented, Business Planning, Social Impact, Organizational Structure, Business Modeling, Entrepreneurship, Business Strategy, Fundraising, Value Propositions, Financial Planning, Investments, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    H

    Huddersfield Sandbox

    Creating Ethical Media and Journalism

    Skills you'll gain: Journalism, Ethical Standards And Conduct, Media and Communications, Electronic Media, Interviewing Skills, Content Creation, Responsible AI, Diversity Awareness, Case Studies, Investigation, Storytelling, Law, Regulation, and Compliance

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Content Marketing

    Skills you'll gain: Content Marketing, Content Performance Analysis, Marketing Strategy and Techniques, Key Performance Indicators (KPIs), Search Engine Optimization, Strategic Marketing, Content Creation, Marketing Channel, Customer Insights, Writing, Marketing Analytics, Web Analytics and SEO, Social Media Campaigns, Scalability, Customer Engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Content Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    5.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Voxy

    Intermediate English: The Media

    Skills you'll gain: Professional Development, English Language, Interviewing Skills, Oral Comprehension, Media and Communications, Interpersonal Communications, Vocabulary, Language Learning, Grammar

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    410 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Strategic Digital Marketing: Data-Driven Digital Marketing

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Campaign Management, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Analytics, Digital Marketing, Content Performance Analysis, Return On Investment, Advertising Campaigns, Data Ethics, Marketing Strategies, Social Media Marketing, Digital Advertising, Performance marketing, Social Media, AI Personalization, Analytics, A/B Testing, Data Collection

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Marketing Skills: Marketing Psychology And Neuromarketing

    Skills you'll gain: Marketing Psychology, Selling Techniques, Consumer Behaviour, Marketing, Negotiation, Product Marketing, Advertising, Marketing Materials, Customer Insights, Target Audience, Research

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Santa Cruz

    Feminism and Social Justice

    Skills you'll gain: Social Justice, Advocacy, Community Organizing, Sociology, Social Sciences, Jury Trial, Case Studies, World History, Labor Law

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.4K reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Social Engineering Expert

    Skills you'll gain: Non-Verbal Communication, Exploitation techniques, Human Factors (Security), Investigation, Data Collection, Security Awareness, Persuasive Communication, Social Sciences, Cybersecurity, Rapport Building

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Media Relations and Crisis Management

    Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Strategic Communication, Communication Planning, Public Relations, Communication Strategies, Stakeholder Communications, AI Enablement, Real Time Data

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Games, Sensors and Media: University of California, Irvine
  • Social Network Analysis: Johns Hopkins University
  • Social Business Model and Planning for Social Innovation: Copenhagen Business School
  • Creating Ethical Media and Journalism: Huddersfield Sandbox
  • Content Marketing: University of California, Davis
  • Intermediate English: The Media: Voxy
  • E-Marketing: University of California, Irvine
  • Strategic Digital Marketing: Data-Driven Digital Marketing: University of Arizona
  • Marketing Skills: Marketing Psychology And Neuromarketing: Alex Genadinik
  • Feminism and Social Justice: University of California, Santa Cruz

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Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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