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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    How to Set up Facebook Pixel

    Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Geneva

    Global Statistics - Composite Indices for International Comparisons

    Skills you'll gain: Data Synthesis, Analytical Skills, International Relations, Economic Development, Statistics, Economics, Market Opportunities, Data Analysis, Labor Compliance, Social Studies, Data Quality, Transportation Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Mathematical Biostatistics Boot Camp 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Methods, Probability & Statistics, Statistical Inference, Biostatistics, Sampling (Statistics), Statistics, Data Analysis, Regression Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    136 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Medical Insurance Premium Prediction with Machine Learning

    Skills you'll gain: Data Visualization, Keras (Neural Network Library), Data Preprocessing, Artificial Neural Networks, Interactive Data Visualization, Predictive Modeling, Tensorflow, Applied Machine Learning, Feature Engineering, Data Science, Predictive Analytics, Data Manipulation, Machine Learning, Model Evaluation, Regression Analysis, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Exam Prep (DEA-C01): AWS Certified Data Engineer - Associate

    Skills you'll gain: AWS SageMaker, AWS CloudFormation, Amazon S3, Serverless Computing, Amazon DynamoDB, Amazon CloudWatch, Cloud Security, Data Security, Amazon Redshift, AWS Kinesis, Data Integration, Amazon Web Services, Cloud Storage, Data Lakes, Data Storage, Databases, Apache Airflow, Cloud Computing Architecture, Infrastructure as Code (IaC), Virtual Networking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    F

    Fred Hutchinson Cancer Center

    Practical Steps for Building Fair AI Algorithms

    Skills you'll gain: ChatGPT, Responsible AI, Generative AI, Data Ethics, Algorithms, Artificial Intelligence, Predictive Analytics, Record Keeping, Diversity Awareness, Health Equity, Model Evaluation, Case Studies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Advanced

    Skills you'll gain: Data-Driven Decision-Making, Microsoft Excel, Forecasting, Regression Analysis, Business Analytics, Excel Formulas, Statistical Analysis, Data Analysis Software, Time Series Analysis and Forecasting, Pivot Tables And Charts, Analytics, Statistical Methods, Advanced Analytics, Data Analysis, Statistics, Data Visualization Software, Probability & Statistics, Statistical Inference, Variance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Azure Databricks for Data Engineers

    Skills you'll gain: Databricks, CI/CD, Apache Spark, Microsoft Azure, Data Governance, Data Lakes, Data Architecture, Integration Testing, Real Time Data, Data Integration, PySpark, Data Pipelines, Data Management, Automation, Data Storage, Jupyter, File Systems, Development Testing, Data Processing, Data Quality

    4.3
    Rating, 4.3 out of 5 stars
    ·
    30 reviews

    Intermediate · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Explore and Create Reports with Data Studio

    Skills you'll gain: Exploratory Data Analysis, Data Visualization Software, Dashboard, Interactive Data Visualization, Data Analysis, Google Analytics, Data Integration

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Planning for Social Media

    Skills you'll gain: Social Media Strategy, Social Media Content, Social Media Marketing, Strategic Communication, Paid media, Content Strategy, Digital Media Strategy, Earned Media, Owned Media, Brand Strategy, Content Performance Analysis, Content Creation, Shared Media, Customer Relationship Building, Customer Engagement, Target Audience, Brand Management, Aesthetics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Davis

    SQL für Data Science

    Skills you'll gain: Data Governance, SQL, Data Quality, Data Manipulation, Data Transformation, Query Languages, Data Modeling, Database Systems, Relational Databases, Data Processing, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • How to Set up Facebook Pixel: Coursera
  • Global Statistics - Composite Indices for International Comparisons: University of Geneva
  • Create your First Twitter Ad: Coursera
  • Mathematical Biostatistics Boot Camp 2: Johns Hopkins University
  • Medical Insurance Premium Prediction with Machine Learning: Coursera
  • Exam Prep (DEA-C01): AWS Certified Data Engineer - Associate: Whizlabs
  • Practical Steps for Building Fair AI Algorithms: Fred Hutchinson Cancer Center
  • Statistics and Data Analysis with Excel: Advanced: Macquarie University
  • Mastering Azure Databricks for Data Engineers: Packt
  • Explore and Create Reports with Data Studio: Google Cloud

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Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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