Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Request for Proposal, Request For Quotation (RFQ), Strategic Sourcing, Document Management, Supplier Management, Purchasing, Procurement, Business Writing, Cost Benefit Analysis, Vendor Management, Business Communication, Market Research, Cost Management, Risk Analysis, Spreadsheet Software, Workflow Management, Financial Analysis, Data-Driven Decision-Making, Contract Compliance, Data Analysis
★ 3.5 (24) · Intermediate · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Responsible AI, Governance, Data Governance, Data Management, Data Ethics, Compliance Management, Generative AI, Governance Risk Management and Compliance, Law, Regulation, and Compliance, Stakeholder Analysis, Stakeholder Engagement, Regulatory Requirements, Stakeholder Management, Decision Intelligence, Risk Analysis, Technology Strategies, Cost Benefit Analysis, Regulation and Legal Compliance, Leadership and Management, Risk Management
★ 4.7 (109) · Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, AI Workflows, AI Enablement, AI Orchestration, Agentic Workflows, Prompt Patterns, Strategic Planning, AI Integrations
★ 4.9 (74) · Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Product Planning, English Language, Business Planning, Management Reporting, Business Writing, Campaign Planning, Marketing Planning, Report Writing, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting, Oral Expression, Internal Communications
★ 4.4 (45) · Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Infographics, Video Production, Photo/Video Production and Technology, Content Creation, Visual Design, Design, Video Editing, Graphic Design, Graphics Software, Digital Design, Graphic and Visual Design Software, Design Software
★ 4.7 (92) · Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Marketing, Social Media Campaigns, Personalized Campaigns, Online Advertising, Digital Marketing Tools, Digital Marketing Campaigns, Web Analytics, Systems Integration
★ 4.1 (24) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Sharing, Marketing
★ 4.5 (76) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Governance, Sales Strategy, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Market Share, Solution Selling, Human Resource Strategy, Business, Product Knowledge
★ 4.5 (15) · Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Big Data, Internet Of Things, Social Network Analysis, Text Mining, Apache Hadoop, Business Intelligence, Social Media Analytics, Unstructured Data, Analytics, Cloud Computing, Cloud Infrastructure, Data-Driven Marketing, Data Science, Fraud detection, Customer Retention, Marketing Strategies
★ 4.6 (323) · Beginner · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: General Data Protection Regulation (GDPR), Information Privacy, Personally Identifiable Information, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Training, Compliance Management, Legal Risk, Regulation and Legal Compliance, Data Ethics, Data Governance, Data Security, Data Management, Data Integrity, Data Processing, Accountability
★ 4.8 (78) · Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Case Studies, Manufacturing Processes, Manufacturing and Production, Manufacturing Operations, Business Transformation, Technology Strategies, Digital Transformation, Technology Roadmaps, Emerging Technologies, Strategic Partnership, Cost Benefit Analysis, Business Strategy, Market Opportunities, Stakeholder Analysis, Risk Analysis, Prototyping, System Implementation
★ 4.7 (98) · Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Strategic Communication, Communication Planning, Public Relations, Media Strategy, Communication Strategies, Stakeholder Communications, AI literacy, AI Integrations, Real Time Data
★ 4.7 (44) · Beginner · Course · 1 - 3 Months