Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Presentations, Public Speaking, Persuasive Communication, Microsoft PowerPoint, Verbal Communication Skills, Target Audience, Communication, Storytelling, Non-Verbal Communication, Composure, Goal Setting
Beginner · Course · 1 - 4 Weeks
Dartmouth College
Skills you'll gain: Environment, Environmental Issue, Environmental Science, Demography, Energy and Utilities, Sustainable Development, Biology, Hydrology, Water Quality, Nutrition and Diet, Oil and Gas, Electric Power Systems, Systems Thinking, Water Resource Management, Natural Resource Management, Sustainable Technologies, Physics, Climate Change Mitigation, Construction, Chemistry
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Customer Analysis, Miro AI, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Product Knowledge, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Minnesota
Skills you'll gain: Mental and Behavioral Health, Social Studies, Psychology, Psychiatry, Medical Science and Research, Molecular Biology, Research Methodologies, Biology, Statistical Analysis, Case Studies
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Data Sharing, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Toronto
Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Innovation, Business Analytics, Analysis, Sociology, Diversity Equity and Inclusion Initiatives, Social Justice, Case Studies, Human Centered Design, Leadership Development, Product Development, Risk Mitigation
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Marketing Strategies, Digital Advertising, Email Marketing, Content Creation, Web Design and Development, Event Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Advertising Campaigns, Digital Advertising, Performance marketing, Content Performance Analysis, Customer Insights, Social Media Campaigns, Campaign Management, Advertising, Performance Reporting, Web Analytics, Report Writing, Marketing Analytics, Digital Marketing, Marketing Management
Beginner · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Systems Thinking, Systems Analysis, Critical Thinking and Problem Solving, Social Studies, Case Studies, Cognitive flexibility, Network Model, Control Systems
Mixed · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Social Impact, Social Justice, Sustainable Development, Environmental Issue, Social Sciences, Philanthropy, Community Development, Health Care, Sociology, Public Health, Empowerment, Climate Change Adaptation, Economics
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management
Intermediate · Guided Project · Less Than 2 Hours

Universidad Nacional Autónoma de México
Skills you'll gain: Negotiation, Overcoming Objections, Contract Negotiation, Cooperation, Workplace inclusivity, Closing (Sales), Teamwork, Strategic Partnership, Interpersonal Communications, Active Listening, Professional Development, Business Strategy, Communication, Relationship Building, Collaboration, Coordinating, Leadership, Organizational Effectiveness, Conflict Management, Overcoming Obstacles
Intermediate · Specialization · 3 - 6 Months