• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundraising and Development

    Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    392 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Commodity and Currency Hedging

    Skills you'll gain: Risk Management, Derivatives, Risk Mitigation, Portfolio Risk, Business Risk Management, Financial Trading, International Finance, Market Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Product Owner Profession:  Unleashing the Power of Scrum

    Skills you'll gain: Agile Product Development, Sprint Planning, Product Management, Product Roadmaps, Agile Methodology, Agile Project Management, User Story, Product Strategy, Sprint Retrospectives, Backlogs, Project Management, Stakeholder Communications, Stakeholder Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    137 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Developer Associate (AZ-204) Exam Prep

    Skills you'll gain: Cloud Deployment, Cloud Development, Microsoft Azure, Cloud Storage, Data Storage, Serverless Computing, Software Development, Cloud Security, Virtual Machines, Data Storage Technologies, Continuous Deployment, Development Environment, Cloud Management, Application Deployment, Cloud Applications, Virtualization and Virtual Machines, Data Security, Microsoft Power Automate/Flow, Event-Driven Programming, C# (Programming Language)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    289 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Melbourne

    Corporate Financial Decision-Making for Value Creation

    Skills you'll gain: Corporate Finance, Financial Management, Derivatives, Financial Modeling, Mergers & Acquisitions, Capital Budgeting, Business Valuation, Risk Management, Financial Analysis, Equities, Investments, Return On Investment, Capital Markets, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    523 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Computer Information Systems

    Skills you'll gain: Systems Development, Systems Development Life Cycle, Agile Methodology, Productivity Software, digital literacy, Network Security, Computer Hardware, Computer Systems, Data Security, Risk Management, System Design and Implementation, TCP/IP, Information Technology, Software Development Methodologies, Data Ethics, Cybersecurity, General Networking, Productivity, Safety and Security, Process Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    314 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Business Sustainability in the Circular Economy

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Reverse Logistics, Sustainable Development, Business Ethics, Sustainability Reporting, Environmental Laws, Environmental Issue, Business Management, Waste Minimization, Environmental Regulations, Logistics Management, Logistics, Business Strategies, Climate Change Mitigation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    283 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    Epidemics

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Public Health, Healthcare Ethics, Community Health, Emergency Response, Research, Immunology, Microbiology, Risk Analysis, Media and Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Creating a Team Culture of Continuous Learning

    Skills you'll gain: Team Performance Management, Systems Thinking, Cognitive flexibility, Team Building, Knowledge Transfer, Innovation, Organizational Development, Organizational Effectiveness, Creative Thinking, Problem Solving, Adaptability, Decision Making, Culture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    192 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Leading Organizational Change

    Skills you'll gain: Organizational Change, Crisis Management, Change Management, Leadership, Team Leadership, Organizational Leadership, Visionary, Overcoming Obstacles, Stakeholder Communications, Culture Transformation, Key Performance Indicators (KPIs), Performance Measurement, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Community Change in Public Health

    Skills you'll gain: Community Health, Community Development, Public Health, Social Determinants Of Health, Health Promotion, Public Health and Disease Prevention, Health Disparities, Health Policy, Community and Social Work, Health Systems, Political Sciences, Program Evaluation, Cultural Diversity, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    174 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Speaking and Presenting: Poise

    Skills you'll gain: Public Speaking, Verbal Communication Skills, Non-Verbal Communication, Communication, Composure, Communication Strategies, Advocacy, Stress Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    198 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…246247248…834

In summary, here are 10 of our most popular brand management courses

  • Fundraising and Development: University of California, Davis
  • Commodity and Currency Hedging: Rutgers the State University of New Jersey
  • The Product Owner Profession:  Unleashing the Power of Scrum: SkillUp
  • Microsoft Azure Developer Associate (AZ-204) Exam Prep: Microsoft
  • Corporate Financial Decision-Making for Value Creation: The University of Melbourne
  • Introduction to Computer Information Systems: University of California, Irvine
  • Business Sustainability in the Circular Economy: University of London
  • Epidemics: The University of Hong Kong
  • Creating a Team Culture of Continuous Learning: University of Pennsylvania
  • Leading Organizational Change: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok