• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Create an Email Autoresponder Using Mailchimp

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Newsletters, Automation, Personalized Campaigns, Digital Marketing Tools, Editing

    ★ 4.5 (44) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Codio

    SOAR for Enterprise Security

    Skills you'll gain: Computer Security Incident Management, Incident Management, Incident Response, Security Management, Threat Management, Security Strategy, Event Monitoring, Security Information and Event Management (SIEM), Enterprise Security, IT Automation, Automation, Systems Integration

    ★ 4.9 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    Universidad de los Andes

    Estimación de la línea base de tiempos y costos

    Skills you'll gain: Project Estimation, Work Breakdown Structure, Project Controls, Cost Estimation, Estimation, Project Schedules, Case Studies, Cost Management, Scheduling, Project Scoping, Timelines, Project Planning, Scope Management, Project Management, Applied Mathematics, Budget Management, Dependency Analysis

    ★ 4.9 (222) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Professional Trading: Charts, Indicators & Volatility

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Dynamics, Derivatives, Market Opportunities, Financial Market, Gap Analysis, Securities Trading, Risk Management Framework, Risk Management, Trend Analysis, Market Data, Market Analysis, Risk Analysis, Financial Forecasting, Forecasting, Consolidation, Histogram

    ★ 4.5 (26) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    UBITS

    Innovación en el mundo corporativo

    Skills you'll gain: Innovation, Organizational Change, Change Management, Corporate Sustainability, Corporate Strategy, Business Transformation, Business Leadership, Process Management, Organizational Development, Growth Strategies, Business Strategy, Culture Transformation, Organizational Structure, Customer Analysis, Consumer Behaviour, Decision Making

    ★ 4.8 (102) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Data-Driven Marketing, Statistical Modeling, Data Visualization, Statistical Methods, Statistical Analysis, Strategic Marketing, Market Analysis, Marketing, Predictive Analytics, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Design Engaging Social Media Visuals Fast

    Skills you'll gain: Canva (Software), Style Guides, Design Specifications, Graphic and Visual Design Software, Graphic Design, Social Media, Graphic and Visual Design, Social Media Content, Social Media Marketing, Social Media Management, Marketing Design, Graphics Software, Instagram, Digital Design, Image Quality, Facebook, Branding

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    Howard University

    Business Modeling Tools

    Skills you'll gain: Regression Analysis, Data-Driven Decision-Making, Data Modeling, Business Modeling, Business Analytics, Statistical Analysis, Statistical Methods, Spreadsheet Software, Analysis, Forecasting, Data Analysis, Microsoft Excel, Data Analysis Software, Predictive Modeling, Business Strategy

    ★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Strategic Planning, Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Prioritization, Strategic Decision-Making, Organizational Strategy, Performance Measurement, Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Adobe

    AI Foundations for Creativity

    Skills you'll gain: AI powered creativity, Adobe Firefly, Visual Storytelling, Responsible AI, Generative AI, AI literacy, Creativity, Prompt Engineering, Ideation, Innovation, AI Workflows, Design Thinking, Model Training, Multimedia, Storytelling, Visual Design, Content Strategy

    ★ 5 (21) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Discovery and Low-Fidelity Design with Figma

    Skills you'll gain: User Research, Figma (Design Software), Design Research, User Experience Design, Prototyping, Wireframing, UI/UX Research, Persona (User Experience), User Experience, User Centered Design, Collaborative Software, Interactive Design, Persona Development

    ★ 4.6 (25) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Houston

    Value-Based Care: Quality Improvement in Organizations

    Skills you'll gain: Value-Based Care, Continuous Quality Improvement (CQI), Quality Improvement, Culture Transformation, Initiative and Leadership, Organizational Leadership, Organizational Development, Health Care Administration, Visionary, Strategic Leadership, Organizational Change, Team Building, Teamwork, Diversity Awareness, Verbal Strategic Communication, Collaboration, Health Care, Health Education, Public Health

    ★ 4.7 (36) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…250251252…530

In summary, here are 10 of our most popular marketing strategy courses

  • Create an Email Autoresponder Using Mailchimp: Coursera
  • SOAR for Enterprise Security: Codio
  • Estimación de la línea base de tiempos y costos: Universidad de los Andes
  • Professional Trading: Charts, Indicators & Volatility: EDUCBA
  • Innovación en el mundo corporativo: UBITS
  • Regression Modeling for Marketers: University of Colorado System
  • Design Engaging Social Media Visuals Fast: Coursera
  • Business Modeling Tools: Howard University
  • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera
  • AI Foundations for Creativity: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok