Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Duke University
Skills you'll gain: Exploratory Data Analysis, Ggplot2, Data Visualization Software, Tidyverse (R Package), Data Visualization, Version Control, Data Analysis, Statistical Methods, Data Wrangling, R Programming, GitHub, Data Transformation, Statistical Analysis, Git (Version Control System), Data Manipulation, Statistical Programming
Beginner · Course · 1 - 4 Weeks

MathWorks
Skills you'll gain: Computer Vision, Model Evaluation, Image Analysis, Convolutional Neural Networks, Deep Learning, Matlab, Data Preprocessing, Data Visualization, Transfer Learning, Applied Machine Learning, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Business Intelligence, Performance Tuning, Data Analysis, AI Personalization, Analytics, Analytical Skills, Data Transformation, Data Cleansing, Business Metrics
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media Content, Facebook, Social Media Marketing, Design, Graphic Design
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Salesforce, Contract Management, Business Reporting, Systems Integration, Customer Relationship Management (CRM) Software, Analytics, Sales Process, Workflow Management, Process Optimization, Business Process Automation, Configuration Management, Automation, Compliance Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Relationship Building, User Feedback, Content Strategy
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Human Capital, Human Resources, Human Resources Management and Planning, Human Resource Strategy, HR Tech, Human Resource Policies, People Analytics, Employee Engagement, Workforce Development, Industrial and Organizational Psychology, Compensation Management, Employee Retention, Safety Culture, Legal Risk, Labor Law, Environment Health And Safety, Organizational Leadership, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Information Architecture, No-Code Development, Organizational Skills, Content Management, Document Management, Productivity, File Management, Collaboration, User Accounts, Databases
Mixed · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Test Tools, Acceptance Testing, Software Testing, Test Automation, Test Execution Engine, Test Planning, Software Quality Assurance, Generative AI, Test Data, Test Case, Requirements Analysis, Software Documentation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Logo Design, Adobe Illustrator, Typography, Layout Design, Graphic and Visual Design, Graphic Design, Design Reviews, Branding, Style Guides, Animation and Game Design, Design, Peer Review, Color Theory
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Performance Management, Smart Goals, Employee Performance Management, Performance Review, Management Training And Development, People Development, Generative AI Agents, Goal Setting, Performance Analysis, Performance Measurement, Employee Coaching, HR Tech, Workforce Development, Employee Engagement, Constructive Feedback, Driving engagement, Key Performance Indicators (KPIs), Prompt Engineering, Coaching, Analytics
Intermediate · Course · 1 - 4 Weeks