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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    The Chinese University of Hong Kong

    Structuring Values in Modern China

    Skills you'll gain: Culture, Social Studies, Cultural Diversity, World History, Ancient History, Sociology, Social Sciences, Research, Science and Research, Political Sciences, Economics

    4.7
    Rating, 4.7 out of 5 stars
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    36 reviews

    Mixed · Course · 1 - 3 Months

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    University of Cape Town

    Capstone Course: Start Up Your Fintech Future

    Skills you'll gain: Business Modeling, Video Production, Entrepreneurship, FinTech, Business Planning, Business Strategy, Presentations, Financial Regulations, Value Propositions, Innovation, Brainstorming, Market Opportunities, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, OpenAI API, Trend Analysis, Real Time Data, Analytics, Business Marketing, Program Development, Prompt Engineering, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Content Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    13 reviews

    Beginner · Course · 1 - 4 Weeks

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    Università di Napoli Federico II

    Financial Intermediation

    Skills you'll gain: Financial Regulation, FinTech, Financial Systems, Banking, Financial Services, Commercial Banking, Financial Statements, Balance Sheet, Financial Market, Econometrics, Financial Analysis, Credit Risk, International Finance, Economics, Market Dynamics

    Intermediate · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Ética, cultura y perspectivas globales

    Skills you'll gain: Business Ethics, Decision Making, Culture, Cultural Diversity, Global Marketing, Branding, Intercultural Competence, Stakeholder Analysis, Brand Management, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
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    77 reviews

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Risks to Crop Production in Agriculture

    Skills you'll gain: Land Management, Legal Risk, Financial Analysis, Decision Making, Sustainability Standards, Risk Management, Business Risk Management, Policty Analysis, Research, and Development, Environment and Resource Management, Production Process, Cash Flows

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Create Student Books with Book Creator

    Skills you'll gain: Digital pedagogy, Education Software and Technology, digital literacy, Collaborative Software

    4.6
    Rating, 4.6 out of 5 stars
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    48 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    University of Colorado System

    Predictive Modeling and Transforming Clinical Practice

    Skills you'll gain: Predictive Modeling, Clinical Data Management, Intensive Care Unit, Risk Modeling, Clinical Practices, Patient Evaluation, Decision Support Systems, Applied Machine Learning, Health Informatics, Model Evaluation, Qualitative Research, Data Analysis, Model Deployment

    Intermediate · Course · 1 - 3 Months

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    École Polytechnique

    Outsmarting intermittency

    Skills you'll gain: Electrical Power, Electrical Systems, Electric Power Systems, Energy and Utilities, Basic Electrical Systems, Sustainable Systems, Technology Solutions, Time Series Analysis and Forecasting

    4.5
    Rating, 4.5 out of 5 stars
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    31 reviews

    Beginner · Course · 1 - 4 Weeks

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    Dubai College of Tourism

    Hospitality Pricing Strategies and Distribution Channels

    Skills you'll gain: Revenue Management, Loyalty Programs, Forecasting, Market Dynamics, Marketing Channel, Hospitality, Strategic Marketing, Customer Retention, Cost Management, Hotel Operations, Data-Driven Decision-Making, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    Imperial College London

    Healthcare Innovation: What Does Success Look Like and How to Achieve It?

    Skills you'll gain: Innovation, Health Systems, Verbal Communication Skills, Healthcare Project Management, Strategic Communication, Organizational Change, Organizational Structure, Stakeholder Engagement, Change Management, Public Health, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    71 reviews

    Beginner · Course · 1 - 4 Weeks

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    Arizona State University

    Foundational Sustainability Skills & Competencies

    Skills you'll gain: Program Implementation, Plan Execution, Business Planning, Sustainability Reporting, Contract Management, Policy Development, Annual Reports, Vendor Contracts, Goal Setting, Corporate Sustainability, Sustainable Business, Strategic Partnership, Interactive Learning, Project Planning, Peer Review, Report Writing, Business Reporting, Communication

    4.4
    Rating, 4.4 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Structuring Values in Modern China: The Chinese University of Hong Kong
  • Capstone Course: Start Up Your Fintech Future: University of Cape Town
  • Understanding Large Language Models in Business: Coursera
  • Financial Intermediation : Università di Napoli Federico II
  • Ética, cultura y perspectivas globales: University of Illinois Urbana-Champaign
  • Risks to Crop Production in Agriculture: University of Illinois Urbana-Champaign
  • Create Student Books with Book Creator: Coursera
  • Predictive Modeling and Transforming Clinical Practice: University of Colorado System
  • Outsmarting intermittency: École Polytechnique
  • Hospitality Pricing Strategies and Distribution Channels : Dubai College of Tourism

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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