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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Make Data-Driven Decisions

    Skills you'll gain: Business Metrics, Data Visualization, Data Visualization Software, Small Data, Decision Making, Key Performance Indicators (KPIs), Big Data

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Managing, Describing, and Analyzing Data

    Skills you'll gain: Sampling (Statistics), R (Software), Statistical Inference, Probability Distribution, R Programming, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Data Science, Statistics, Data Analysis, Statistical Analysis, Probability, Data Manipulation, Histogram

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Claves para el éxito de la transformación digital en Pymes

    Skills you'll gain: Digital Transformation, Innovation, Talent Management, Process Management, Organizational Change, Business Technologies, Change Management, Digital Marketing, Operational Efficiency, Marketing Strategies, Business Strategies, Sales Strategy, E-Commerce, Emerging Technologies, Leadership

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Building a Hiring Plan by Analyzing Past Data in Sheets

    Skills you'll gain: Workforce Planning, Job Analysis, Human Resource Strategy, Human Resources, Workforce Management, Google Sheets, Consolidation, Talent Acquisition, Compensation Analysis, Recruitment, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ

    Skills you'll gain: Content Performance Analysis, Instagram, TikTok, Social Media, Social Media Marketing, Growth Strategies, Social Media Strategy, Pinterest, Keyword Research, Drive Engagement

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    总计划案 Final Project

    Skills you'll gain: English Language, Business Writing, Presentations, Business Management, Management Reporting, Business Planning, Marketing Budgets, New Product Development, Business Communication, Marketing Planning, Analysis, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Investing: Industry Impacts & Transformations

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Environmental Issue, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Sales Proposals and Presentations

    Skills you'll gain: AI Personalization, Proposal Writing, Proposal Development, Sales Presentation, Sales Strategy, Generative AI Agents, Storytelling, Presentations, Sales Process, Content Performance Analysis, Personalized Service, Market Research, Customer Analysis, Data-Driven Decision-Making, Microsoft PowerPoint, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Dubai College of Tourism

    Introduction to Hospitality Revenue Management

    Skills you'll gain: Revenue Management, Market Share, Market Intelligence, Competitive Analysis, Market Analysis, Key Performance Indicators (KPIs), Market Data, Benchmarking, Hospitality, Performance Analysis, Technology Strategies, Process Optimization, Business Technologies, Business Intelligence, Data Analysis, Strategic Thinking, Data Visualization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    Howard University

    Solving Business Problems with Spreadsheet Modeling

    Skills you'll gain: Correlation Analysis, Business Analysis, Spreadsheet Software, Analysis, Business Analytics, Microsoft Excel, Business Modeling, Risk Analysis, Complex Problem Solving, Data Analysis, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    SAE Institute México

    Distribución digital de la música independiente

    Skills you'll gain: Digital Publishing, Digital Content, Digital Media Strategy, Music, Product Promotion, Marketing Channel, Commercialization, Promotional Strategies, Marketing Planning, Release Management, Intellectual Property, Content Strategy, Revenue Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get started with Piktochart

    Skills you'll gain: Infographics, Content Creation, Graphic and Visual Design Software, Social Media, Graphic Design, Graphical Tools, Data Sharing, Content Marketing, User Accounts, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Make Data-Driven Decisions: Google
  • Managing, Describing, and Analyzing Data: University of Colorado Boulder
  • Claves para el éxito de la transformación digital en Pymes: Pontificia Universidad Católica de Chile
  • Building a Hiring Plan by Analyzing Past Data in Sheets: Coursera
  • زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ: Coursera
  • 总计划案 Final Project: Arizona State University
  • ESG Investing: Industry Impacts & Transformations: Interactive Brokers
  • GenAI for Sales Proposals and Presentations: Coursera
  • Introduction to Hospitality Revenue Management: Dubai College of Tourism
  • Solving Business Problems with Spreadsheet Modeling: Howard University

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Market (economics) (28)
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Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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