• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • W

    Whizlabs

    Exam Prep AZ-400: Microsoft DevOps Engineer Expert

    Skills you'll gain: Azure DevOps Pipelines, CI/CD, Authorization (Computing), Package and Software Management, Infrastructure as Code (IaC), Authentications, Application Deployment, Azure DevOps, Continuous Integration, DevSecOps, Cloud Deployment, DevOps, Security Controls, GitHub, Continuous Deployment, Git (Version Control System), Agile Methodology, Performance Tuning, Identity and Access Management, Continuous Delivery

    Advanced · Specialization · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Revenue Management, Process Analysis, Business Operations, Lean Six Sigma, Operational Performance Management, Lean Methodologies, Operational Efficiency, Continuous Improvement Process, Service Management, Quality Management, Strategic Planning, Capacity Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Advanced Resource and Enterprise Management in Primavera P6

    Skills you'll gain: Earned Value Management, Scheduling, Resource Management, Resource Allocation, Capacity Planning, Project Schedules, Project Management, Project Coordination, Project Controls, Cost Management, Enterprise Resource Planning, Work Breakdown Structure, Budget Management, Change Control, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Advanced · Course · 1 - 3 Months

  • M

    Microsoft

    Scenario and Root Cause Analysis with Generative AI

    Skills you'll gain: Responsible AI, Risk Analysis, Risk Management, Generative AI, Root Cause Analysis, Data-Driven Decision-Making, Analysis, Strategic Decision-Making, Trend Analysis, Scenario Testing, Strategic Thinking, Data Ethics, Strategic Planning, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    UBITS

    UX writing para principiantes

    Skills you'll gain: User Experience, User Experience Design, User Research, UI/UX Research, UI/UX Strategy, User Centered Design, Copywriting, Driving engagement, Content Creation, Web Content, Diversity and Inclusion, Storytelling, Writing, Design Thinking, Concision

    Intermediate · Course · 1 - 3 Months

  • T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • A

    Arizona State University

    Factorial and Fractional Factorial Designs

    Skills you'll gain: Experimentation, Statistical Analysis, Statistical Methods, Variance Analysis, Data Analysis, Sample Size Determination, Statistical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Intermediate · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    The Business of Cybersecurity Capstone

    Skills you'll gain: Security Management, Incident Response, Risk Management, Cyber Security Policies, Cyber Governance, Business Risk Management, Enterprise Risk Management (ERM), Cyber Security Strategy, Information Management, Business Ethics, Performance Measurement, Compliance Management, Governance, Business Planning, Organizational Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Microsoft 365, Business Intelligence Software, Performance Analysis, Internal Communications, Customer Insights, Customer Analysis, Business Software, Market Research, User Research, Data Analysis Software, Business Strategy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Set Up Shop on Facebook Shops using Canva

    Skills you'll gain: Facebook, Customer experience improvement, Product Assortment, Social Media, Social Media Management, Customer Engagement, Social Media Marketing, Photo Editing, E-Commerce, Company, Product, and Service Knowledge, Customer Service, Marketing, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create an Organizational Company Chart with Canva

    Skills you'll gain: Marketing Design, Organizational Structure, Diagram Design, Marketing Collateral, Graphic Design, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    The Theory of the Firm

    Skills you'll gain: Market Dynamics, Business Economics, Economics, Business Operations, Supply And Demand, Price Negotiation, Business Strategy, Market Analysis, Competitive Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

1…260261262…429

In summary, here are 10 of our most popular marketing strategy courses

  • Exam Prep AZ-400: Microsoft DevOps Engineer Expert: Whizlabs
  • Operations Management: Fundação Instituto de Administração
  • Advanced Resource and Enterprise Management in Primavera P6: Packt
  • Scenario and Root Cause Analysis with Generative AI: Microsoft
  • UX writing para principiantes: UBITS
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Factorial and Fractional Factorial Designs: Arizona State University
  • The Business of Cybersecurity Capstone: Kennesaw State University
  • Improve Business Performance with Microsoft Forms: Coursera
  • How to Set Up Shop on Facebook Shops using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok