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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Facebook Business pour les débutants

    Skills you'll gain: Facebook, Social Media Content, Meta Ads Manager, Advertising, Content Creation, Online Advertising, Resource Management, Social Media Management, Content Development and Management, Advertising Campaigns, Social Media, Campaign Management, Marketing, Social Media Marketing, Role-Based Access Control (RBAC), Digital Marketing Tools, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Fundraising and Crowdsourcing, Campaign Management, Direct Marketing, Advertising Mail, Campaign Planning, Data-Driven Marketing, Target Audience, Email Marketing, Telemarketing, Events and Conferences, Event Planning, Relationship Building, Customer Engagement, Cross-Channel Marketing, Telephone Skills

    4.2
    Rating, 4.2 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    디지털 거버넌스

    Skills you'll gain: Legal Research, Legal Technology, Law, Regulation, and Compliance, Court Systems, Political Sciences, Market Dynamics, Administration, Governance, Regulation and Legal Compliance, Public Administration, Automation, Governance Risk Management and Compliance, E-Commerce, General Data Protection Regulation (GDPR), Digital Transformation, Litigation and Civil Justice, Data Ethics, Emerging Technologies, Data Governance, Economics, Policy, and Social Studies

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Model Context Protocol for Leaders: Generative AI Agents

    Skills you'll gain: Model Context Protocol, Generative AI Agents, Agentic Workflows, AI Enablement, Email Automation, Business Process Automation, Generative AI, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Foundations for Interviewing with Confidence

    Skills you'll gain: Verbal Communication Skills, Interviewing Skills, Professional Development, Technical Sales, Communication, Telecommuting, Storytelling, Sales Development, Sales, Portfolio Management, Branding, Personal Attributes, LinkedIn, Professionalism, Empathy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    91 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: New Product Development Orientation

    Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Journey Mapping, Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, User Research, Customer Engagement, Market Research, Case Studies, Product Strategy, Innovation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    113 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Leading Sustainable Community Transformation

    Skills you'll gain: Systems Thinking, Stakeholder Management, Sustainable Systems, Cross-Functional Collaboration, Planning, Project Planning, Cross-Functional Team Leadership, Stakeholder Analysis, Sustainable Development, Strategic Leadership, Corporate Sustainability, Community Outreach, Social Impact, Strategic Thinking, Relationship Building, Business Leadership, Team Building, Project Management, Communication Strategies, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    262 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Gestión del talento humano

    Skills you'll gain: Empathy & Emotional Intelligence, Management Training And Development, Emotional Intelligence, Assertiveness, People Management, Industrial and Organizational Psychology, Staff Management, Team Performance Management, Cooperation, Leadership and Management, Team Management, Behavior Management, Productivity, Organizational Effectiveness, Professional Development, Communication, Organizational Structure, Leadership, Collaboration, Talent Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo Configurar una Campaña en Facebook Ads

    Skills you'll gain: Meta Ads Manager, Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Campaign Planning, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Claude AI Tools for Beginners

    Skills you'll gain: Claude Code, Anthropic Claude, Vibe coding, Figma (Design Software), AI Workflows, AI Orchestration, Prompt Engineering, Software Development Tools, AI Integrations, Marketing Automation, Organizational Skills, Business Writing, Design, Generative AI, AI Security, User Interface and User Experience (UI/UX) Design, Code Review, Artificial Intelligence, Web Design, Strategic Thinking

    4.3
    Rating, 4.3 out of 5 stars
    ·
    52 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Intercultural Communication and Conflict Resolution

    Skills you'll gain: Intercultural Competence, Cultural Diversity, Cultural Responsiveness, Communication Strategies, Diversity Awareness, Communication Planning, Cultural Sensitivity, Culture, Interpersonal Communications, Conflict Management, Communication, Business Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    682 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Facebook Business pour les débutants: Coursera
  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • 디지털 거버넌스: Erasmus University Rotterdam
  • Online Influence and Persuasion: Johns Hopkins University
  • Model Context Protocol for Leaders: Generative AI Agents: Vanderbilt University
  • Foundations for Interviewing with Confidence: Salesforce
  • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
  • Leading Sustainable Community Transformation: University of Colorado Boulder
  • Gestión del talento humano: Universidad Nacional Autónoma de México
  • Cómo Configurar una Campaña en Facebook Ads: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Social Media Marketing (9)
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