• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Climate change and health

    Skills you'll gain: Health Policy, Climate Change Adaptation, Policy Analysis, Environmental Policy, Social Determinants Of Health, Health Systems, Environmental Issue, Sustainable Development, Climate Change Mitigation, Policy Development, Public Health, Environmental Science, International Relations, Governance, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Algoritmos de negociación basados en machine learning​

    Skills you'll gain: Technical Analysis, Financial Trading, Financial Market, Capital Markets, Market Trend, Investments, Performance Analysis, Return On Investment, Financial Analysis, Machine Learning, Classification Algorithms, Trend Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    离散优化算法篇 Solving Algorithms for Discrete Optimization

    Skills you'll gain: Operations Research, Applied Mathematics, Algorithms, Mathematical Modeling, Combinatorics, Computational Logic, Advanced Mathematics, Performance Tuning, Theoretical Computer Science, Simulations, Linear Algebra

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northwestern University

    Power Onboarding

    Skills you'll gain: Peer Review, Employee Onboarding, Professional Networking, Organizational Effectiveness, Quick Learning, Organizational Structure, Professional Development, Relationship Building, Planning, Adaptability, Leadership and Management, Leadership, Self-Awareness, Communication Strategies

    4.1
    Rating, 4.1 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    The Business Case for ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Business Reporting, Financial Reporting, Corporate Sustainability, Sustainable Business, Enterprise Risk Management (ERM), Business Ethics, Compliance Reporting, Risk Management, Corporate Strategy, Data Strategy, Stakeholder Management, Financial Analysis, Stakeholder Communications, Ethical Standards And Conduct, Performance Analysis, Value Propositions, Regulatory Requirements, Innovation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    System Dynamics

    Skills you'll gain: Systems Thinking, Simulations, Simulation and Simulation Software, Process Flow Diagrams, Systems Analysis, Complex Problem Solving, Diagram Design, Growth Strategies, Market Dynamics, Business Modeling, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    From Blocks to Build: Blockchain Dev Essentials

    Skills you'll gain: Blockchain, Web Development Tools, Go (Programming Language), Software Development Tools, Application Development, Computer Programming Tools, Development Environment, Software Development, Business Logic, Program Development, Digital Assets, Transaction Processing, FinTech, Virtual Machines, Distributed Computing, Cryptography, Emerging Technologies, Encryption, Business Analysis, Market Dynamics

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Glasgow

    6G for a Connected Future

    Skills you'll gain: Federated Learning, Wireless Networks, Emerging Technologies, Digital Communications, Communication Systems, Blockchain, Internet Of Things, Network Security, Telecommunications, Network Performance Management, Network Planning And Design, Zero Trust Network Access, Computer Vision, Artificial Intelligence and Machine Learning (AI/ML), Electrical Engineering, Network Analysis, Information Technology, Electronics Engineering, Machine Learning, Trustworthiness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    La noción de ética para la vida profesional

    Skills you'll gain: Healthcare Ethics, Business Ethics, Ethical Standards And Conduct, Environmental Issue, Research, Decision Making, Cultural Diversity, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Visualizing Filters of a CNN using TensorFlow

    Skills you'll gain: Tensorflow, Convolutional Neural Networks, Image Analysis, Python Programming, Jupyter, Artificial Neural Networks, Deep Learning, Software Visualization, Machine Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    82 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…262263264…340

In summary, here are 10 of our most popular market research courses

  • Climate change and health: Imperial College London
  • Algoritmos de negociación basados en machine learning​: Universidad de los Andes
  • Brand Awareness Using Digital Brand Activation: Coursera
  • 离散优化算法篇 Solving Algorithms for Discrete Optimization: The Chinese University of Hong Kong
  • Power Onboarding: Northwestern University
  • The Business Case for ESG: Saïd Business School, University of Oxford
  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • System Dynamics: Fundação Instituto de Administração
  • From Blocks to Build: Blockchain Dev Essentials: AI CERTs
  • 6G for a Connected Future: University of Glasgow

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok