• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Improve Communication with Genial.ly

    Skills you'll gain: Train The Trainer, Virtual Environment, Technical Communication, Design, Education Software and Technology, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    إنشاء تصاميم تسويقية لمنصات التواصل الإجتماعي على Canva

    Skills you'll gain: Canva (Software), Presentations, Animations, LinkedIn, Marketing Design, Social Media, Instagram, Social Media Marketing, Facebook, Marketing Materials, Marketing Budgets, Graphic Design, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Program Stakeholders Management in ClickUp

    Skills you'll gain: Stakeholder Management, Program Management, Stakeholder Engagement, Agile Methodology, Project Design, Stakeholder Analysis, Project Management, Diagram Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    Navigating Disruption: Generative AI in the Workplace

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Responsible AI, AI Security, Generative AI, Policy Development, AI Enablement, Data Ethics, Labor Relations, Automation, Law, Regulation, and Compliance, Workforce Management, Journalism, Artificial Intelligence, Regulatory Requirements, Information Privacy, Risk Analysis, Education and Training, Job Analysis, Business Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Factorial and Fractional Factorial Designs

    Skills you'll gain: Experimentation, Statistical Analysis, Statistical Methods, Variance Analysis, Data Analysis, Sample Size Determination, Statistical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • N

    Northeastern University

    Intro to Managing Ethics in the Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Business Ethics, Ethical Standards And Conduct, Health Care Administration, Patient Safety, Decision Making, Risk Management, Critical Thinking, Conflict Management, Organizational Strategy, Business Strategy, Analysis

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Skills and Best Practices for Cloud Support Associates

    Skills you'll gain: Root Cause Analysis, Customer Relationship Building, Customer Relationship Management, Problem Management, Verbal Communication Skills, Customer Support, Amazon Web Services, Communication, Cloud Solutions, Technical Support, Cloud Security, Cloud Services, Automation, Collaboration, Incident Management, Generative AI, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Creating a Technology Startup Company

    Skills you'll gain: Target Market, Persona Development, Systems Thinking, Technical Management, Business Modeling, Product Lifecycle Management, Entrepreneurship, Business Planning, Operations Management, Engineering Management, Market Analysis, New Product Development, Governance, Performance Metric, Leadership, Business Strategy, Engineering, Recruitment Strategies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Western Australia

    Attracting and Sourcing Diverse Candidates

    Skills you'll gain: Recruitment, Recruitment Strategies, Talent Sourcing, Diversity and Inclusion, Workplace inclusivity, Talent Acquisition, Diversity Awareness, Professional Networking, LinkedIn, Cultural Sensitivity, Social Media Strategy, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Dubai College of Tourism

    Introduction to Hospitality Revenue Management

    Skills you'll gain: Revenue Management, Hotel Operations, Market Intelligence, Competitive Analysis, Market Analysis, Key Performance Indicators (KPIs), Market Data, Benchmarking, Hospitality, Performance Analysis, Technology Strategies, Business Technologies, Data Analysis, Data-Driven Decision-Making, Strategic Thinking, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    IBM Data Topology

    Skills you'll gain: Multi-Cloud, Data Architecture, Data Flow Diagrams (DFDs), Multi-Tenant Cloud Environments, Dataflow, Data Management, Regulatory Compliance, Information Architecture, Data Infrastructure, AI Enablement, Data Integration, Data Strategy, Data Science, Strategic Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

1…265266267…431

In summary, here are 10 of our most popular marketing strategy courses

  • Improve Communication with Genial.ly: Coursera
  • إنشاء تصاميم تسويقية لمنصات التواصل الإجتماعي على Canva: Coursera
  • Program Stakeholders Management in ClickUp: Coursera
  • Navigating Disruption: Generative AI in the Workplace: University of Michigan
  • Factorial and Fractional Factorial Designs: Arizona State University
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Intro to Managing Ethics in the Workplace & Marketplace: Northeastern University
  • Skills and Best Practices for Cloud Support Associates: Amazon Web Services
  • Creating a Technology Startup Company: University of Colorado Boulder
  • Attracting and Sourcing Diverse Candidates: University of Western Australia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok