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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship Capstone

    Skills you'll gain: Creative Thinking, Creativity, Innovation, Business Modeling, Strategic Thinking, Entrepreneurship, Strategic Planning, Business Strategies, Business Development, New Business Development, Collaboration, Analysis, Performance Analysis

    ★ 4.7 (88) · Beginner · Course · 1 - 3 Months

  • U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Probability & Statistics, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Statistical Hypothesis Testing, Customer Insights, Analytical Skills, Customer Analysis, Customer Retention, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Statistical Visualization, Statistical Modeling, Predictive Analytics, Descriptive Analytics

    ★ 4.8 (13) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Design Strategies, Adobe Illustrator, Graphic Design, Branding, Market Analysis, Digital Design, Graphic and Visual Design, Adobe Photoshop, Design Elements And Principles, Personal Development, Ideation, Process Development, Strategic Thinking, Design Research, Professional Development, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook

    Skills you'll gain: Email Marketing, A/B Testing, Campaign Planning, Key Performance Indicators (KPIs), Newsletters, Email Automation, Campaign Management, Stakeholder Communications, Marketing Analytics, Copywriting, Data-Driven Marketing, Dashboard Creation, Business Metrics, Marketing Automation, LinkedIn, Marketing Communications, Marketing Planning, Marketing, Data Analysis, Generative AI Agents

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Amazon Web Services

    Building a Generative AI-Ready Organization

    Skills you'll gain: Decision Intelligence, AI Enablement, AI Product Strategy, Decision Support Systems, Strategic Thinking, Data-Driven Decision-Making, Competitive Intelligence, Innovation, Operational Efficiency, Strategic Planning, Technology Strategies, Thought Leadership, Program Implementation, AI Integrations, Project Implementation, Workforce Development, Employee Training

    ★ 4.5 (108) · Beginner · Course · 1 - 4 Weeks

    Category: Free
    Free
  • S

    SkillUp

    Mobile App Notifications, Databases, & Publishing

    Skills you'll gain: User Interface (UI) Design, Mobile Development, User Interface and User Experience (UI/UX) Design, React Native, Apple iOS, UI Components, Database Application, Android Development, iOS Development, Mobile Development Tools, Application Development, Databases, Cloud Applications, Database Software, Database Management, Database Management Systems, Flutter (Software), Application Design, Application Deployment, Back-End Web Development

    ★ 4.6 (14) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing

    ★ 4.8 (31) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Michigan

    Human Capital: Teams, Unions, and Change Management

    Skills you'll gain: Human Resources, Human Capital, Employee Relations, Labor Relations, Human Resource Strategy, Diversity Equity and Inclusion Initiatives, Drive Engagement, Diversity and Inclusion, Workplace inclusivity, Diversity Awareness, Change Management, Organizational Change, Team Management, Employee Engagement, Negotiation, Talent Management, Relationship Building

    ★ 4.9 (9) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Cluster Analysis, Association Mining, and Model Evaluation

    Skills you'll gain: Model Evaluation, Unsupervised Learning, Regression Analysis, Data Mining, Predictive Modeling, Predictive Analytics, Anomaly Detection, Statistical Methods, Fraud detection, Machine Learning, Machine Learning Algorithms, Correlation Analysis, Scatter Plots, Market Analysis, Classification Algorithms

    ★ 4.5 (47) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Capstone and Practice Exam (AZ-500)

    Skills you'll gain: Multi-Factor Authentication, Data Security, Security Strategy, Azure Active Directory, Database Architecture and Administration, Virtual Machines, Microsoft SQL Servers, Microsoft Azure, Cloud Security, Identity and Access Management, Application Security, Network Security, Role-Based Access Control (RBAC), Encryption, Active Directory, Threat Detection

    ★ 4.6 (20) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Write Impactful Briefs

    Skills you'll gain: Constructive Feedback, Advertising Campaigns, Advertising, Brand Strategy, Project Management, Marketing Effectiveness, Strategic Communication, Branding, Brand Management, Creative Design, Strategic Thinking, Creative Thinking, Strategic Partnership, Agentic systems

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Futures Thinking

    Skills you'll gain: Visionary, Strategic Thinking, Proactivity, Creative Thinking, Cognitive flexibility, Optimism, Open Mindset, Empowerment, Planning, Creativity, Critical Thinking, Decision Making

    ★ 4.5 (63) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Innovation: From Creativity to Entrepreneurship Capstone: University of Illinois Urbana-Champaign
  • Customer Data Analytics for Marketers: University of Colorado System
  • Packaging Design: Redesign a Product for a Brand from A to Z: Skillshare
  • AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook: Coursera
  • Building a Generative AI-Ready Organization: Amazon Web Services
  • Mobile App Notifications, Databases, & Publishing: SkillUp
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Human Capital: Teams, Unions, and Change Management: University of Michigan
  • Cluster Analysis, Association Mining, and Model Evaluation: University of California, Irvine
  • Capstone and Practice Exam (AZ-500): Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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