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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • L

    L&T EduTech

    Industry 4.0: PLM, Value Chain, and Smart Factory

    Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Robotic Process Automation, Production Process, Automation, Enterprise Resource Planning, Supply Chain Management, Plant Operations and Management, Internet Of Things, Facility Management and Maintenance, Digital Transformation, Real Time Data, Augmented Reality

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Build and deploy a stroke prediction model using R

    Skills you'll gain: Feature Engineering, Model Evaluation, Predictive Modeling, Model Deployment, Predictive Analytics, R Programming, Data Analysis, Statistical Analysis, Data Cleansing, Applied Machine Learning, Data Manipulation, Tidyverse (R Package), Classification Algorithms, Risk Modeling, Data Preprocessing, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    30 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Predicción de Ventas Pronosticando Tendencias

    Skills you'll gain: Model Evaluation, Forecasting, Trend Analysis, Statistical Visualization, Spreadsheet Software, Predictive Analytics, Regression Analysis, Time Series Analysis and Forecasting, Data Visualization, Statistical Analysis, Plot (Graphics), Data-Driven Decision-Making, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    114 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • I

    IESE Business School

    Crisis Communications

    Skills you'll gain: Corporate Communications, Crisis Management, Strategic Communication, Media Relations, Stakeholder Communications, Public Relations, Business Communication, Press Releases, Business Ethics, Communication, Interviewing Skills, Conflict Management, Public Speaking, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Time Series Mastery: Forecasting with ETS, ARIMA, Python

    Skills you'll gain: Forecasting, Time Series Analysis and Forecasting, Financial Forecasting, Trend Analysis, Predictive Modeling, Advanced Analytics, Statistical Analysis, Business Analytics, Data-Driven Decision-Making, Strategic Decision-Making, Market Data, Exploratory Data Analysis, Pandas (Python Package), Jupyter, Matplotlib, NumPy

    4
    Rating, 4 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Scrape and analyze data analyst job requirements with Python

    Skills you'll gain: Web Scraping, Data Visualization, Data Preprocessing, Data Cleansing, Exploratory Data Analysis, Scripting, Data Analysis, Data Manipulation, Data Import/Export, Extensible Markup Language (XML), Python Programming, Jupyter, GitHub

    3.4
    Rating, 3.4 out of 5 stars
    ·
    16 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Data Modeling and Architecture

    Skills you'll gain: Data Analysis Expressions (DAX), Data Ethics, Data Modeling, Data Governance, Data Architecture, Database Design, Power BI, Star Schema, Information Privacy, Data Visualization Software, Data Security, Data Integrity, Snowflake Schema, Relational Databases, Data Cleansing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Codio

    Data Science and Analysis Tools - from Jupyter to R Markdown

    Skills you'll gain: Rmarkdown, Box Plots, Plot (Graphics), Descriptive Statistics, Scatter Plots, Histogram, Jupyter, Matplotlib, Data Presentation, Ggplot2, Statistical Visualization, Data Manipulation, Statistical Hypothesis Testing, Regression Analysis, Correlation Analysis, Data Visualization, Data Visualization Software, Data Analysis, R Programming, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 3 - 6 Months

  • M

    Microsoft

    Copilot for Sales

    Skills you'll gain: Microsoft Copilot, Sales Enablement, Customer Engagement, Sales Strategy, Taking Meeting Minutes, Customer Relationship Management, Sales Presentations, Productivity Software, Meeting Facilitation, Generative AI Agents, Business Correspondence, AI Enablement, Company, Product, and Service Knowledge, Proposal Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Build AI Apps with No-Code Tools

    Skills you'll gain: Data Ethics, Predictive Modeling, No-Code Development, Model Deployment, Data Visualization, Data Presentation, Responsible AI, Data-Driven Decision-Making, Advanced Analytics, Business Intelligence, Business Analytics, Data Cleansing, Business Reporting, Global Marketing, LLM Application, AI Enablement, User Feedback, Data Preprocessing, Predictive Analytics, Data Architecture

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Michigan

    Exploratory Data Analysis for the Public Sector with ggplot

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Data Presentation, Ggplot2, R (Software), Statistical Visualization, R Programming, Data Visualization Software, Data Analysis, Scatter Plots, Graphic and Visual Design, Histogram, Tidyverse (R Package), Public Administration, Trend Analysis, Policy Analysis

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started with Adobe Spark

    Skills you'll gain: Animations, Adobe Express, Content Creation, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Design, Editing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Industry 4.0: PLM, Value Chain, and Smart Factory: L&T EduTech
  • Build and deploy a stroke prediction model using R: Coursera
  • Predicción de Ventas Pronosticando Tendencias : Coursera
  • Crisis Communications : IESE Business School
  • Time Series Mastery: Forecasting with ETS, ARIMA, Python: Coursera
  • Scrape and analyze data analyst job requirements with Python: Coursera
  • Data Modeling and Architecture: Microsoft
  • Data Science and Analysis Tools - from Jupyter to R Markdown: Codio
  • Copilot for Sales: Microsoft
  • Build AI Apps with No-Code Tools: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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