• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.


Popular Digital Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Analysis and KPIs

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    83 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Planning, Audience Insights, and KPI Measurement

    Skills you'll gain: Key Performance Indicators (KPIs), Marketing Planning, Sprint Retrospectives, Marketing Effectiveness, Marketing Strategies, Strategic Marketing, Performance Measurement, Marketing Operations, Marketing Strategy and Techniques, Cross-Channel Marketing, Marketing, Marketing Analytics, Persona Development, Workflow Management, Market Research, Market Analysis, Business Analysis, Analytical Skills, Data Visualization, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    TESOL Certificate, Part 2: Teach English Now!

    Skills you'll gain: Oral Comprehension, Learning Management Systems, Education Software and Technology, Digital pedagogy, Teaching, Literacy, Technology Strategies, Grammar, English Language, Language Competency, digital literacy, Language Learning, Vocabulary, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Survey Creation, Surveys, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Research Design, Data Analysis, Research Reports, Market Analysis, Research Methodologies, Experimentation, Customer Analysis, Focus Group, Business Marketing, Decision Making

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Teamwork Skills: Communicating Effectively in Groups

    Skills you'll gain: Teamwork, Conflict Management, Collaboration, Diversity Awareness, Decision Making, Interpersonal Communications, Social Skills, Workplace inclusivity, Cultural Diversity, Innovation, Communication, Digital Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Social Media Content, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Strategy, Drive Engagement, Promotional Strategies, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Analyst Professional Certificate

    Skills you'll gain: Content Performance Analysis, Newsletters, Marketing Analytics, Business Intelligence, Paid media, Performance marketing, Key Performance Indicators (KPIs), Campaign Management, Social Media Marketing, HubSpot CRM, Social Media Management, Digital Marketing, Google Ads, Marketo, Marketing Automation, Email Marketing, Value Propositions, Canva (Software), Content Creation, Web Analytics

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Creative Writing: The Craft of Plot

    Skills you'll gain: Storytelling, Writing and Editing, Storyboarding, Content Creation, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Automation, Analytics, and Brand Compliance

    Skills you'll gain: Marketo, Marketing Automation, Email Automation, Marketing Operations, Campaign Management, Style Guides, HubSpot CRM, Performance Analysis, Marketing Analytics, Compliance Auditing, Marketing Strategies, Performance Measurement, Lead Generation, Performance Metric, Brand Management, Customer Relationship Management, Benchmarking, Analytics, Data Import/Export

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Career Development: AI SEO & GEO Visibility

    Skills you'll gain: Interviewing Skills, Search Engine Optimization, Decision Making, AI Enablement, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Marketing Strategies, Verbal Communication Skills, LinkedIn, Proposal Writing, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track & Populate Marketing Performance Metrics

    Skills you'll gain: Marketing Analytics, Data Collection, Marketing Effectiveness, Marketing, Marketing Management, Business Metrics, Performance Metric, Performance Measurement, Data Capture, Key Performance Indicators (KPIs), Data Entry, Workflow Management, Data Compilation, Data Maintenance, Record Keeping

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Electronic Media, Digital Publishing, English Language, Storytelling, Editing, Trend Analysis, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Mixed · Course · 1 - 3 Months

Searches related to digital marketing

digital marketing free
digital marketing certification
digital marketing specialization
digital marketing beginner
digital marketing analytics
digital marketing strategy
digital marketing institute
digital marketing specialist
1…282930…416

In summary, here are 10 of our most popular digital marketing courses

  • Marketing Analysis and KPIs: Coursera
  • Marketing Planning, Audience Insights, and KPI Measurement: Coursera
  • TESOL Certificate, Part 2: Teach English Now!: Arizona State University
  • Market Research and Consumer Behavior: IE Business School
  • Teamwork Skills: Communicating Effectively in Groups: University of Colorado Boulder
  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • Market Research Analyst Professional Certificate: Coursera
  • Creative Writing: The Craft of Plot: Wesleyan University
  • Marketing Automation, Analytics, and Brand Compliance: Coursera
  • Career Development: AI SEO & GEO Visibility: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok